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In the 1960s Lady Bird Johnson sought to improve the natural appearance of Washington, D.C., to make the nation’s highways less cluttered with billboards and junkyards, and to advance the environmental agenda of Lyndon Johnson’s presidency. The popular understanding of what she did remains incomplete, and her role as a woman conservationist has not been well understood. In this, the first book to example her accomplishments as First Lady, Lewis Gould shows Lady Bird Johnson as a catalyst for environmental ideas and as a powerful and persuasive force within her husband’s administration.

Although passage of the Highway Beautification Act in 1965 was the legislative apex of her efforts, Lady Bird Johnson also articulated a wide range of conservation issues, framing policy initiatives and focusing public opinion. She instilled conservation and ecological ideas in the national mind, Gould argues, with a skill and adroitness that puts Mrs. Johnson in the front rank among modern First Ladies. Indeed, in his view, only Eleanor Roosevelt surpasses her in importance.

This book is the result of Gould’s extensive research in the LBJ Library and draws on his interviews with such key figures as Interior Secretary Steward Udall, Press Secretary Liz Carpenter, District of Columbia Mayor Walter Washington, and Lady Bird Johnson herself.

Table of Contents

  1. Cover
  2. open access
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  1. Half-Title Page, Title Page, Dedication, Copyright
  2. pp. i-iv
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  1. Table of Contents
  2. pp. v-vi
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  1. List of Illustrations
  2. pp. vii-viii
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  1. Kansas Open Books Preface
  2. pp. ix-xiv
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  1. Preface
  2. pp. xv-xxii
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  1. 1. Introduction: Women in Conservation
  2. pp. 1-6
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  1. 2. From East Texas to the White House
  2. pp. 7-28
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  1. 3. Becoming First Lady
  2. pp. 29-50
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  1. 4. Ways to Beautify America
  2. pp. 51-75
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  1. 5. Beautifying Monumental Washington
  2. pp. 76-104
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  1. 6. A Pattern of Quality for Washington's Neighborhoods
  2. pp. 105-135
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  1. 7. The Highway Beautification Act of 1965
  2. pp. 136-168
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  1. 8. Protecting Highway Beauty, 1966-69
  2. pp. 169-198
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  1. 9. Natural Beauty for the Nation
  2. pp. 199-221
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  1. 10. Her Space in the World
  2. pp. 222-246
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  1. Bibliographical Essay
  2. pp. 247-252
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  1. Notes
  2. pp. 253-302
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  1. Index
  2. pp. 303-312
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  1. Back Cover
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Additional Information

ISBN
9780700630936
Related ISBN
9780700603367
MARC Record
OCLC
1227916119
Pages
334
Launched on MUSE
2020-12-28
Language
English
Open Access
Yes
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