Abstract

Abstract:

In 2010, the United Farm Workers (UFW) launched a campaign titled “Take Our Jobs!” Explicitly directed at “Americans,” the campaign promised UFW training to applicants for jobs in the nation’s fields. With references to (un)documented immigrants within the nation, the campaign located debates on immigration within the nation, not at the border. I argue that the campaign relied upon irony and visibility politics, generating a logic of absurd reality that allowed audiences to differentiate themselves from (un)documented immigrants in ways that both reinscribe the racial figure of the deportable Mexican and see that figure, at least momentarily, in a humane way.

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Additional Information

ISSN
1534-5238
Print ISSN
1094-8392
Pages
pp. 447-480
Launched on MUSE
2019-01-05
Open Access
No
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