Abstract

Abstract:

This roundtable brings together advertisers, media activists, and university professors to discuss how advertising considers various social categories and their intersections, including but not limited to age, class, religion, gender, nationality, race, and sexuality. Part I focuses on advertising’s understandings of identities and their intersections; advertising’s representation of identities; advertising’s place in defining and shaping various identities; how agencies and clients manage representations of identities; diverse perspectives in the advertising workplace; and risks and opportunities that come with diversifying identities included in advertising, media, and products.

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