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Table of Contents

Editorial Introduction

  1. Editorial Introduction
  2. Linda M. Scott
  3. p. 1
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Articles

  1. Thinking Smaller: Bill Bernbach and the Creative Revolution in Advertising of the 1950s
  2. Lawrence R. Samuel
  3. DOI: https://doi.org/10.1353/asr.2012.a491080
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  1. Reading Grotesque Images in Advertising: a Re-inquiry
  2. Ioana Grancea
  3. DOI: https://doi.org/10.1353/asr.2012.a491081
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  1. Dance in Advertising: The Silent Persuader
  2. Carla Walter
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  1. Classic Campaigns - Dressing the Invisible Bottle: The Campaign for Absolut Vodka
  2. Linda M. Scott
  3. DOI: https://doi.org/10.1353/asr.2012.a491083
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Supplement: ADText: An Online Curriculum

  1. Sexuality, Race, and Ethnicity in Advertising
  2. William M. O'Barr
  3. DOI: https://doi.org/10.1353/asr.2012.a491084
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