In this interview, Madonna Badger, founder and chief creative officer of Badger & Winters, a New York-based branding and design agency specializing in empowerment communication with women, discusses her advertising career and the launch of# WomenNotObjects, a transformational, social-driven campaign to end objectification of women in advertising. Badger explains how she became aware of advertising's potential harms to girls and women, and her commitment to fighting imagery that treats women as props, plastic or sexualized body parts.