Big Blue in the bottomless pit: The early years of IBM Chile
E Medina - IEEE Annals of the History of Computing, 2008 - ieeexplore.ieee.org
E Medina
IEEE Annals of the History of Computing, 2008•ieeexplore.ieee.orgIn examining the history of IBM in Chile, this article asks how IBM came to dominate Chile's
computer market and, to address this question, emphasizes the importance of studying both
IBM corporate strategy and Chilean national history. The article also examines how IBM
reproduced its corporate culture in Latin America and used it to accommodate the region's
political and economic changes.
computer market and, to address this question, emphasizes the importance of studying both
IBM corporate strategy and Chilean national history. The article also examines how IBM
reproduced its corporate culture in Latin America and used it to accommodate the region's
political and economic changes.
In examining the history of IBM in Chile, this article asks how IBM came to dominate Chile's computer market and, to address this question, emphasizes the importance of studying both IBM corporate strategy and Chilean national history. The article also examines how IBM reproduced its corporate culture in Latin America and used it to accommodate the region's political and economic changes.
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