Abstract

This ASHE address describes the demands for increased productivity being placed on public higher education from governors, legislators, the business community, and other stakeholders. The author posits that this attack on higher education is an attack on how members of the academy define and judge quality, and that those who study higher education have a particular obligation to conduct research relevant to the policy arena that is shaping the future of higher education and that may well redefine quality. Recommendations are included for how faculty who study higher education and ASHE as a professional association might address the challenge.

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