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In this Issue

Table of Contents

  1. Advertising and the Rise of Market Society in Europe
  2. Linda M. Scott
  3. DOI: https://doi.org/10.1353/asr.2007.0055
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  1. On the Cusp of Postwar Modernization: Americanization, International Culture, and Gender Roles in Finnish Commercials, 1955–1975
  2. Jukka Kortti
  3. DOI: https://doi.org/10.1353/asr.2007.0052
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  1. Meet the "New" Europeans: EU Accession and the Branding of Bulgaria
  2. Nadia Kaneva
  3. DOI: https://doi.org/10.1353/asr.2007.0051
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  1. The Age of Affluence
  2. Tony Judt
  3. DOI: https://doi.org/10.1353/asr.2007.0050
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  1. The Hummer: Myths and Consumer Culture (review)
  2. Marius K. Luedicke
  3. DOI: https://doi.org/10.1353/asr.2007.0053
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Supplement: Advertising and Society: An Online Curriculum

  1. Creativity in Advertising.
  2. William M. O'Barr
  3. DOI: https://doi.org/10.1353/asr.2007.0054
  4. open access
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