Advertising & Society Review 

Advertising & Society Review

Volume 6, Issue 4, 2005

CONTENTS

The Investigation of Advertising as a Cultural Form


Editorial Introduction

SCOTT, LINDA M. Advertising and the Querulous Canvas

Roundtable on Advertising as a Cultural Form

TWITCHELL, JAMES B. Halo Everybody, Highlow

GOLDMAN, ROBERT. This is Not an Ad

PHILLIPS, BARBARA and MCQUARRIE, EDWARD. The Development, Change, and Transformation of Rhetorical Style in Magazine Advertisements 1954-1999

SCOTT, LINDA M. Spectacular Vernacular

Supplement: Advertising and Society: An Online Curriculum

Unit 3: "Subliminal" Advertising




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