In this Issue

Table of Contents

Editorial Introduction

Kathleen Franz, Edward Timke
DOI: https://doi.org/10.1353/asr.2025.a982322
open access

Research Articles

Challenging the Focus on Representation: Toward Recognizing the Agency of Disabled Consumers in Advertising

Ibrahim H. Emara
DOI: https://doi.org/10.1353/asr.2025.a982323
open access

Where Are All the Critical Voices in Advertising Research?

Harsha Gangadharbatla, Deepti Khedekar
DOI: https://doi.org/10.1353/asr.2025.a982326
open access

Breaking Gender Stereotypes? Analyzing Gender Representations in AI-generated Fashion Campaigns

Jasmin Shirley, Ksenia Silchenko
DOI: https://doi.org/10.1353/asr.2025.a982336
open access

Think Piece

Antidepressant Ads Leave Men Out—And That’s Dangerous

Aditi Grover
DOI: https://doi.org/10.1353/asr.2025.a982327
open access

From the Archives

From the Archives Introduction: This Sneeze Is for Science Exhibit

Jacqueline Wachholz, Patti Williams
DOI: https://doi.org/10.1353/asr.2025.a982330
open access

This Sneeze Was for Science: Archiving the Visual Legacy of Consumer Reports

Steven Kramer
DOI: https://doi.org/10.1353/asr.2025.a982331
open access

Exhibit Review: This Sneeze Was for Science

Caroline Cortina
DOI: https://doi.org/10.1353/asr.2025.a982321
open access

Perspectives from the Field

Perspectives from the Field Introduction: Courtney Miller on Operationalizing Trust

Cecilia Dones, Susan Smulyan
DOI: https://doi.org/10.1353/asr.2025.a982334
open access

Operationalizing Trust: Practitioner Perspectives on Credibility, AI, and Media Strategy

Cecilia Dones, Courtney Miller
DOI: https://doi.org/10.1353/asr.2025.a982335
open access

Global and International Advertising

Global and International Introduction: What Can Maoist Propaganda Posters Teach Us about Sustainability Today?

Xinghua Li, Christina Knight, Kevin D. Thomas
DOI: https://doi.org/10.1353/asr.2025.a982332
open access

“Moving Heaven and Earth”: Visualizing Socialist Construction Campaigns in Mao-Era Propaganda Posters (1949–1978)

Xinghua Li
DOI: https://doi.org/10.1353/asr.2025.a982333
open access

Reviews

Reviews Introduction: Marcia Chatelain’s Franchise

Jason P. Chambers, Katherine J. Parkin
DOI: https://doi.org/10.1353/asr.2025.a982319
open access

Author Meets Critics: Franchise: The Golden Arches in Black America

Marcia Chatelain, Jason P. Chambers, Brenna Wynn Greer, Katherine J. Parkin, Natalie TJ Tindall
DOI: https://doi.org/10.1353/asr.2025.a982320
open access

Teaching

Teaching Introduction: The World of Advertising Course and Advertising Ethics Scenarios

Joanna L. Jenkins, Matthew P. McAllister
DOI: https://doi.org/10.1353/asr.2025.a982329
open access

The World of Advertising Course

Edward Timke, Joanna L. Jenkins, Matthew P. McAllister
DOI: https://doi.org/10.1353/asr.2025.a982337
open access

Leading the Discussion: Using Scenarios to Teach Advertising Ethics

Tricia M. Farwell
DOI: https://doi.org/10.1353/asr.2025.a982325
open access

Conference Spotlight

Branded Content Governance Project’s Media-Marketing Integration Conference

Jonathan Hardy
DOI: https://doi.org/10.1353/asr.2025.a982328
open access

NIL for All: Advancing Inclusive Athlete Partnerships through Industry-Academic Collaboration

Jamie Farmer-Echols, Markesha McWilliams Henderson, Ivory Tabb, Edward Timke
DOI: https://doi.org/10.1353/asr.2025.a982324
open access

Case Study

Rediscovering Purpose: How Chipotle Became Visible, Relevant, and Loved

Aronté Marie Bennett, Tyler Milfeld, Chris Brandt, Tyler Benson
DOI: https://doi.org/10.1353/asr.2025.a982318
open access