1. Editorial Introduction
  2. DOI: 10.1353/asr.2018.0031
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Original Articles

  1. Work That Mattered: Emmett McBain and the Creation of "Positive Realism" in Advertising
  2. Jason P. Chambers
  3. DOI: 10.1353/asr.2018.0032
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  1. Accents and Ethnic Stereotypes in Radio Advertising: Implications for Spokesperson Selection
  2. Kenneth Bates, Aarti S. Ivanic, T. Somasundaram
  3. DOI: 10.1353/asr.2018.0033
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Roundtable and Interview

  1. Fighting for a Positive Cultural Environment: An Interview with Jean Kilbourne
  2. Jean Kilbourne, Edward Timke
  3. DOI: 10.1353/asr.2018.0035
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Author Meets Critics

Advertising in the Classroom

  1. Hope in an Ad: Teaching Consumerism and Idealized Womanhood Using 1920s Advertisements
  2. Siobhan Carter-David
  3. DOI: 10.1353/asr.2018.0037
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