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199 Notes 1. Reframing the Economy, Reframing Ourselves 1. The Phillips curve charts the relationship between inflation and unemployment, and it remains a core principle in macroeconomics. See Tim Ng and Matthew Wright, “Introducing the MONIAC: An Early and Innovative Economic Model,” Reserve Bank of New Zealand Bulletin 70, no. 4 (December 2007): 46–52, /research/search/article.asp?id=6006. Other material on the Phillips machine is from Steven Strogatz, “Like Water for Money,” New York Times, 2 June 2009. For more on the Phillips machine, it’s worth watching “How the Economy Is Controlled,” a YouTube .com video from the BBC documentary Pandora’s Box, episode 3 (1992), http://; and a video of Allan McRobie demonstrating one of the machines: “Bill Phillips Moniac Analog Economic Computer,” a video, filmed at Cambridge University (2004), .com/watch?v=rVOhYROKeu4. 2. Jeffrey Sachs, quoted by Jonathan Perlman in “Rocking the World,” Sydney Morning Herald, 12 July 2008. 3. The GPI measures national well-being by including metrics such as the value of unpaid household work, the national cost of crime, and the extent of environmental degradation. For information on the GPI, see John Talberth, Clifford Cobb, and Noah Slattery, The Genuine Progress Indicator 2006: A Tool for Sustainable Development (Oakland, Calif.: Redefining Progress, 2006). The state of Maryland is using the GPI to identify how development activities and policy decisions are impacting long-term well-being; see The nation of Bhutan has developed a survey of Gross National Happiness to assess the contribution of programs and policies to well-being. The survey ( includes measures of standard of living, health, and education. The Happy Planet Index ( has been developed by the New Economics Foundation and looks at the relationship between environmental inputs and well-being outcomes in nations across the globe. 4. Duncan Ironmonger, “Counting Outputs, Capital Inputs, and Caring Labor: Estimating Gross Household Product,” Feminist Economics 2, no. 3 (1996): 37–64. See also Marilyn Waring, Counting for Nothing: What Men Value and What Women Are Worth, 2nd ed. (Toronto: University of Toronto Press, 1999); and Colin Williams, A Commodified World? Mapping the Limits of Capitalism (London: Zed Books, 2005). 5. Information about this initiative comes from The Uniform Project, http://www; and “Sheena Speaks at TEDx Dubai,” online video, http:// notes to chapter 2 200, accessed 26 November 2012. 6. Information in this paragraph about the fashion industry comes from Alison Benjamin, “Clothing Industry Joins Green Drive,” The Guardian, 6 September 2007. See also Eco-Asia, “The Environmental and Social Impact of the Fashion Industry, Part 2,” 2009,–>website down; and Sean Poulter, “Women Waste £1.6 Billion on Clothes: Guilt Prevents Wardrobe Clearout,” Daily Mail, 17 January 2011. 7. Information on SEWA and STFC is drawn from John Blaxall, “Collective Action by Women Workers: The Self-Employed Women’s Association, India,” in Ending Poverty in South Asia: Ideas That Work, ed. Elena E. Glinskaya (Washington, D.C.: World Bank Publications, 2006), 68–103; and Emma Hapke, “Organizing Women in India’s Informal Economy: A Case Study of a Self-Employed Women’s Association” (Policy Fellow Working Paper 1, no. 2, Institute for Health and Social Policy, McGill University, Montreal, 2010). 8. In 1970s Australia, Buga-Up, an underground movement of graffiti artists, pioneered tactics to reframe smoking, targeting prominent billboards advertising smoking products and skillfully changing words and images. 9. Russell Leong, “Majority World: New Veterans of Globalization,” Amerasia Journal 34, no. 1 (2008): vii–xii. Of course not everyone in a minority-world country enjoys a minority-world lifestyle, and vice versa: in majority-world countries there are people whose lives are more in line with those of people in the minority world. 10. “The World of 7 Billion,” National Geographic, http://ngm.nationalgeographic .com/2011/03/age-of-man/map-interactive, accessed 26 November 2012. 2. Take Back Work 1. According to the economist Richard Layard, countries like the United States and Japan may have dramatically increased their GDP, but their levels of happiness have decreased (in the case of the United States) or remained the same (in the case of Japan). Richard Layard, “Happiness: Has Social Science a Clue?” (Lionel Robbins Memorial Lecture, London School of Economics...


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