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Contents Preface / ix 1. Heroes of Assimilation: Or How the Media Transform Disability / 1 2. Whose Life Is It Anyway? The Use and Abuse of the Disability Memoir / 24 3. Getting It on Paper: Revising the Disability Story for the Print Media / 50 4. I’d Like to Thank the Academy: Losing Focus on Disability in Movies and Television / 69 5. And Here’s the Pitch: How Advertising Uses Disability / 109 6. Milestones, Mixed Messages, and Missed Opportunities: The Unfinished Business of the Disability Media / 130 7. WE: The Short Happy Life of an Independent Magazine / 157 8. “On the Web We’re All Equal”: And Other Myths about Disability and Multimedia / 196 Appendix A: / 219 Guidelines for Portraying People with Disabilities in the Media Appendix B: / 224 Guidelines for Web Accessibility Notes / 231 Bibliography / 237 Index / 245 ...

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