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making the case • Eisenhower’s War of Words: Rhetoric and Leadership, Martin J. Medhurst, editor • The Nuclear Freeze Campaign: Rhetoric and Foreign Policy in the Telepolitical Age, J. Michael Hogan • Mansfield and Vietnam: A Study in Rhetorical Adaptation, Gregory A. Olson • Truman and the Hiroshima Cult, Robert P. Newman • Post-Realism: The Rhetorical Turn in International Relations, Francis A. Beer and Robert Hariman, editors • Rhetoric and Political Culture in NineteenthCentury America, Thomas W. Benson, editor • Frederick Douglass: Freedom’s Voice, 1818–1845, Gregory P. Lampe • Angelina Grimké: Rhetoric, Identity, and the Radical Imagination, Stephen Howard Browne • Strategic Deception: Rhetoric, Science, and Politics in Missile Defense Advocacy, Gordon R. Mitchell • Rostow, Kennedy, and the Rhetoric of Foreign Aid, Kimber Charles Pearce • Visions of Poverty: Welfare Policy and Political Imagination, Robert Asen • General Eisenhower: Ideology and Discourse, Ira Chernus • The Reconstruction Desegregation Debate: The Politics of Equality and the Rhetoric of Place, 1870–1875, Kirt H. Wilson • Shared Land/Conflicting Identity: Trajectories of Israeli and Palestinian Symbol Use, Robert C. Rowland and David A. Frank • Darwinism, Design, and Public Education, John Angus Campbell and Stephen C. Meyer, editors • Religious Expression and the American Constitution, Franklyn S. Haiman • Christianity and the Mass Media in America: Toward a Democratic Accommodation, Quentin J. Schultze • Bending Spines: The Propagandas of Nazi Germany and the German Democratic Republic, Randall L. Bytwerk • Malcolm X: Inventing Radical Judgment, Robert E. Terrill • Metaphorical World Politics, Francis A. Beer and Christ’l De Landtsheer, editors • The Lyceum and Public Culture in the Nineteenth-Century United States, Angela G. Ray • The Political Style of Conspiracy: Chase, Sumner, and Lincoln, Michael William Pfau • The Character of Justice: Rhetoric, Law, and Politics in the Supreme Court Confirmation Process, Trevor Parry-Giles • Rhetorical Vectors of Memory in National and International Holocaust Trials, Marouf A. Hasian Jr. • Judging the Supreme Court: Constructions of Motives in Bush v. Gore, Clarke Rountree • Everyday Subversion: From Joking to Revolting in the German Democratic Republic, Kerry Kathleen Riley • In the Wake of Violence: Image and Social Reform, Cheryl R. Jorgensen-Earp • Rhetoric and Democracy: Pedagogical and Political Practices, Todd F. McDorman and David M. Timmerman, editors • Invoking the Invisible Hand: Social Security and the Privatization Debates, Robert Asen • With Faith in the Works of Words: The Beginnings of Reconciliation in South Africa, 1985–1995, Erik Doxtader • Public Address and Moral Judgment: Critical Studies in Ethical Tensions, Shawn J. ParryGiles and Trevor Parry-Giles, editors • Executing Democracy: Capital Punishment and the Making of America, 1683–1807, Stephen John Hartnett • Enemyship: Democracy and CounterRevolution in the Early Republic, Jeremy Engels • Spirits of the Cold War: Contesting Worldviews in the Classical Age of American Security Strategy, Ned O’Gorman RHETORIC AND PUBLIC AFFAIRS SERIES edited by Kathryn M. Olson, Michael William Pfau, Benjamin Ponder, and Kirt H. Wilson Michigan State University Press • East Lansing MAKING THE CASE ADVOCACY AND JUDGMENT IN PUBLIC ARGUMENT Copyright © 2012 by Michigan State University i The paper used in this publication meets the minimum requirements of ANSI/NISO Z39.48-1992 (R 1997) (Permanence of Paper). Michigan State University Press East Lansing, Michigan 48823-5245 Printed and bound in the United States of America. 20 19 18 17 16 15 14 13 1 2 3 4 5 6 7 8 9 10 series editor Martin J. Medhurst, Baylor University editorial board Denise M. Bostdorff, College of Wooster G. Thomas Goodnight, University of Southern California Robert Hariman, Northwestern University David Henry, University of Nevada, Las Vegas J. Michael Hogan, Penn State University Robert L. Ivie, Indiana University Mark Lawrence McPhail, Southern Methodist University John M. Murphy, University of Illinois Shawn J. Parry-Giles, University of Maryland Angela G. Ray, Northwestern University Kirt H. Wilson, University of Minnesota David Zarefsky, Northwestern University library of congress cataloging-in-publication data Making the case : advocacy and judgment in public argument / edited by Kathryn M. Olson . . . [et al.]. p. cm. — (Rhetoric and public affairs series) Includes bibliographical references. ISBN 978-1-61186-052-8 (pbk. : alk. paper) 1. Political oratory—United States—Case studies. 2. Communication in politics—United States—Case studies. 3. Persuasion (Rhetoric)—Political aspects— Case studies. 4. Rhetoric—Political aspects—Case studies. 5. Rhetorical criticism. I. Olson, Kathryn M. JA85.2.U6M372 2012 320.97301'4—dc23 2011050519 ISBN 978-1-61186-052-8 (paper) / d 978-1-60917-344-9 (e-book) Book design by Charlie Sharp, Sharp Des!gns, Lansing, MI G Michigan State University Press is a member of the Green Press Initiative and is committed to...

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