Cold War Rhetoric: Strategy, Metaphor, and Ideology

Contents

Contents Acknowledgments Introduction by Martin J. Medhurst 1. Cold War and Rhetoric: Conceptually and Critically Robert L. Scott Part I: Strategy 2. Rhetoric and Cold War: A Strategic Approach xi xiii 1 Martin J. Medhurst 19 3. Eisenhower's "Atoms for Peace" Speech: A Case Study in the Strategic Use of Language Martin J. Medhurst 29 4. Rhetorical Portraiture: John F. Kennedy's March 2, 1962, Speech on the Resumption of Atmospheric Tests Martin J. Medhurst 51 Part II: Metaphor 5. Cold War Motives and the Rhetorical Metaphor: A Framework of Criticism Robert L. [vie 71 6. Diffusing Cold War Demagoguery: Murrow versus McCarthy on "See It Now" Robert L. [vie 81 x Contents 7. Metaphor and the Rhetorical Invention of Cold War "Idealists" Robert L. Ivie Part III: Ideology 8. Critical and Classical Theory: An Introduction to Ideology Criticism Philip Wander 9. The Rhetoric of American Foreign Policy Philip Wander 10. Political Rhetoric and the Un-American Tradition Philip Wander Part IV: Conclusion 11. The Prospects of Cold War Criticism Robert L. Ivie Selected Bibliography Index About the Authors 103 131 153 185 203 209 223 231 ...