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A classic in its field, this pathbreaking book humanized the scientific rhetoric of economics to reveal its literary soul. In this completely revised second edition, Deirdre N. McCloskey demonstrates how economic discourse employs metaphor, authority, symmetry, and other rhetorical means of persuasion. The Rhetoric of Economics shows economists to be human persuaders, poets of the marketplace, even in their most technical and mathematical moods.

Table of Contents

  1. Cover
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  1. Frontmatter
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  1. Contents
  2. pp. vii-x
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  1. Preface to the Second Edition
  2. pp. xi-xiv
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  1. Acknoledgments for the First Edition
  2. pp. xv-xviii
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  1. Exordium
  2. pp. xix-xxi
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  1. 1 How to do a Rhetorical Analysis of Economics, and Why
  2. pp. 3-19
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  1. 2 The Literary Character of Economic Science
  2. pp. 20-34
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  1. 3 Figures of Economic Speech
  2. pp. 35-51
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  1. 4 The Rhetoric of Scientism: How John Muth Persuades
  2. pp. 52-73
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  1. 5 The Problem of Audence in Historical Economics: Robert Fogel As Rhetor
  2. pp. 74-86
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  1. 6 The Lawyerly Rhetoric of Coase's "The Nature of the Firm"
  2. pp. 87-99
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  1. 7 The Unexamined Rhetoric of Economic Quantification
  2. pp. 100-111
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  1. 8 The Rhetioric of Significance Tests
  2. pp. 112-138
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  1. 9 The Poverty of Economic Modernism
  2. pp. 139-155
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  1. 10 From Methodoloy to Rhetoric
  2. pp. 156-167
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  1. 11 Anti-Anti-Rhetoric
  2. pp. 168-186
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  1. 12 Since Rhetoric: Prospects for a Scientific Economics
  2. pp. 187-194
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  1. Bibliography
  2. pp. 195-218
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  1. Index
  2. pp. 219-223
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Additional Information

ISBN
9780299158132
Related ISBN
9780299158149
MARC Record
OCLC
608692467
Launched on MUSE
2012-01-01
Language
English
Open Access
No
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