In this Book

Johns Hopkins University Press
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summary
Originally published in 1998. From its contested origins in nineteenth-century California; through its popularity among the smart set of the 1930s, world leaders of the 1940s, and the men in the gray flannel suits of the 1950s; to its resurgence among today's retro-hipsters: Lowell Edmunds traces the history and cultural significance of the cocktail H. L. Mencken called "the only American invention as perfect as a sonnet."

Table of Contents

  1. Cover Page
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  1. Copyright Page
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  1. Halftitle
  2. p. i
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  1. Title Page
  2. p. iii
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  1. Copyright
  2. pp. iv-161
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  1. Dedication
  2. p. v
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  1. Contents
  2. pp. vii-viii
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  1. List of Illustrations
  2. p. ix
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  1. Preface to the Revised Edition
  2. pp. xi-xiv
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  1. Preface to the First Edition
  2. pp. xv-xviii
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  1. Introduction
  2. pp. xix-xxvi
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  1. Time Line: The Martini Decade by Decade
  2. pp. xxvii-xxix
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  1. The Simple Messages of the Martini
  2. p. 1
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  1. Message One: The Martini is American—it is not European, Asian, or African
  2. pp. 3-7
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  1. Message Two: The Martini is urban and urbane—it is not rural or rustic
  2. pp. 8-10
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  1. Message Three: The Martini is a high-status, not a low-status, drink
  2. pp. 11-17
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  1. Message Four: The Martini is a man’s, not a woman’s, drink
  2. pp. 18-22
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  1. Message Five: The Martini is optimistic, not pessimistic
  2. pp. 23-26
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  1. Message Six: The Martini is the drink of adults, not of children
  2. pp. 27-30
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  1. Message Seven: The Martini belongs to the past, not to the present
  2. pp. 31-34
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  1. The Simple Messages Reconsidered
  2. pp. 35-37
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  1. The Ambiguities of the Martini
  2. pp. 39-40
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  1. Ambiguity One: The Martini is civilized—the Martini is uncivilized
  2. pp. 41-50
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  1. Ambiguity Two: The Martini unites—the Martini separates
  2. pp. 51-58
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  1. Ambiguity Three: The Martini is classic—the Martini is individual
  2. pp. 59-62
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  1. Ambiguity Four: The Martini is sensitive—the Martini is tough
  2. pp. 63-70
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  1. Historical Background of the Ambiguities
  2. pp. 71-95
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  1. Color Plates
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  1. Plate 2
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  1. Plate 3
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  1. Plate 4
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  1. Plate 5
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  1. Plate 6
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  1. Conclusion
  2. pp. 97-101
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  1. Theory, Method, and Bibliography
  2. pp. 103-117
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  1. Appendix: The Martini Glass
  2. pp. 119-124
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  1. Notes
  2. pp. 125-145
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  1. Index
  2. pp. 147-153
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  1. About the Author
  2. p. 155
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Additional Information

ISBN
9781421437699
Related ISBN
9781421437682
MARC Record
OCLC
1138592743
Launched on MUSE
2020-02-03
Language
English
Open Access
Yes
Funder
Mellon/NEH / Hopkins Open Publishing: Encore Editions
Creative Commons
CC-BY-NC-ND
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