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With searing wit and incisive commentary, John Kenneth Galbraith redefined America's perception of itself in The New Industrial State, one of his landmark works. The United States is no longer a free-enterprise society, Galbraith argues, but a structured state controlled by the largest companies. Advertising is the means by which these companies manage demand and create consumer "need" where none previously existed. Multinational corporations are the continuation of this power system on an international level. The goal of these companies is not the betterment of society, but immortality through an uninterrupted stream of earnings.


First published in 1967, The New Industrial State continues to resonate today.

Table of Contents

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  1. Cover
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  1. Title, Copyright, Dedication
  2. pp. i-vi
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  1. Contents
  2. pp. vii-viii
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  1. General Editor’s Introduction
  2. pp. ix-x
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  1. Foreword
  2. James K. Galbraith
  3. pp. xi-xxiv
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  1. Acknowledgments
  2. pp. xxv-xxvi
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  1. Introduction to the Fourth Edition
  2. pp. xxvii-xxviii
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  1. 1. Change and the Planning System
  2. pp. 1-12
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  1. 2. The Imperatives of Technology
  2. pp. 13-24
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  1. 3. The Nature of Industrial Planning
  2. pp. 25-41
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  1. 4. Planning and the Supply of Capital
  2. pp. 42-55
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  1. 5. Capital and Power
  2. pp. 56-72
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  1. 6. The Technostructure
  2. pp. 73-88
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  1. 7. The Corporation
  2. pp. 89-107
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  1. 8. The Entrepreneur and the Technostructure
  2. pp. 108-122
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  1. 9. A Digression on the Firm under Socialism
  2. pp. 123-137
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  1. 10. The Approved Contradiction
  2. pp. 138-161
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  1. 11. The General Theory of Motivation
  2. pp. 162-175
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  1. 12. Motivation in Perspective
  2. pp. 176-185
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  1. 13. Motivation and the Technostructure
  2. pp. 186-198
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  1. 14. The Principle of Consistency
  2. pp. 199-206
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  1. 15. The Goals of the Planning System
  2. pp. 207-222
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  1. 16. Prices in the Planning System
  2. pp. 223-234
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  1. 17. Prices in the Planning System (Continued)
  2. pp. 235-244
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  1. 18. The Management of Specific Demand
  2. pp. 245-262
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  1. 19. The Revised Sequence
  2. pp. 263-272
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  1. 20. The Regulation of Aggregate Demand
  2. pp. 273-288
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  1. 21. The Nature of Employment and Unemployment
  2. pp. 289-304
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  1. 22. The Control of the Wage-Price Spiral
  2. pp. 305-321
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  1. 23. The Planning System and the Union I
  2. pp. 322-336
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  1. 24. The Planning System and the Union II
  2. pp. 337-346
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  1. 25. The Educational and Scientific Estate
  2. pp. 347-364
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  1. 26. The Planning System and the State I
  2. pp. 365-376
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  1. 27. The Planning System and the State II
  2. pp. 377-389
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  1. 28. A Further Summary
  2. pp. 390-397
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  1. 29. The Planning System and the Arms Race
  2. pp. 398-418
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  1. 30. The Further Dimensions
  2. pp. 419-431
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  1. 31. The Planning Lacunae
  2. pp. 432-442
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  1. 32. Of Toil
  2. pp. 443-451
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  1. 33. Education and Emancipation
  2. pp. 452-461
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  1. 34. The Political Lead
  2. pp. 462-472
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  1. 35. The Future of the Planning System
  2. pp. 473-488
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  1. An Addendum on Economic Method and the Nature of Social Argument
  2. pp. 489-502
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  1. Index
  2. pp. 503-518
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