In this Book

summary
The 2012 smash "Gangnam Style" by the Seoul-based rapper Psy capped the triumph of Hallyu , the Korean Wave of music, film, and other cultural forms that have become a worldwide sensation. Dal Yong Jin analyzes the social and technological trends that transformed South Korean entertainment from a mostly regional interest aimed at families into a global powerhouse geared toward tech-crazy youth. Blending analysis with insights from fans and industry insiders, Jin shows how Hallyu exploited a media landscape and dramatically changed with the 2008 emergence of smartphones and social media, designating this new Korean Wave as Hallyu 2.0. Hands-on government support, meanwhile, focused on creative industries as a significant part of the economy and turned intellectual property rights into a significant revenue source. Jin also delves into less-studied forms like animation and online games, the significance of social meaning in the development of local Korean popular culture, and the political economy of Korean popular culture and digital technologies in a global context.

Table of Contents

  1. Cover
  2. restricted access Download |
  1. Title Page, Copyright
  2. pp. i-iv
  3. restricted access Download |
  1. Contents
  2. pp. v-vi
  3. restricted access Download |
  1. Preface
  2. pp. vii-ix
  3. restricted access Download |
  1. Part I. The Political Economy of Cultural Industries
  2. pp. 1-2
  1. 1. The Rise of the New Korean Wave
  2. pp. 3-19
  3. restricted access Download |
  1. 2. Cultural Politics in the New Korean Wave Era
  2. pp. 20-40
  3. restricted access Download |
  1. Part II. Transnational Popular Culture
  2. pp. 41-42
  1. 3. Transnational Television Programs
  2. pp. 43-67
  3. restricted access Download |
  1. 4. Cultural Globalization in Korean Cinema
  2. pp. 68-90
  3. restricted access Download |
  1. 5. Hybrid Local Animation’s Global Appeal
  2. pp. 91-110
  3. restricted access Download |
  1. 6. Cultural Discourse of K-pop within Globalization
  2. pp. 111-130
  3. restricted access Download |
  1. Part III. Digital Korean Wave
  2. pp. 131-132
  1. 7. Digital Hallyu 2.0: Transnationalization of Local Digital Games
  2. pp. 133-150
  3. restricted access Download |
  1. 8. Global Penetration of Korea’s Smartphones in the Social Media Era
  2. pp. 151-168
  3. restricted access Download |
  1. Conclusion
  2. pp. 169-176
  3. restricted access Download |
  1. Notes
  2. pp. 177-186
  3. restricted access Download |
  1. References
  2. pp. 187-210
  3. restricted access Download |
  1. Index
  2. pp. 211-222
  3. restricted access Download |

Additional Information

ISBN
9780252098147
Related ISBN
9780252039973
MARC Record
OCLC
945771870
Pages
240
Launched on MUSE
2016-04-07
Language
English
Open Access
No
Back To Top

This website uses cookies to ensure you get the best experience on our website. Without cookies your experience may not be seamless.