Cover

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Title Page, About the Series, Other Works in the Series, Copyright

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pp. i-iv

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Acknowledgments

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pp. v-vi

This book would not have been possible without the great hearts and welcoming minds of the computers and writing community, many of whom show up within the text. I wish I could mention everyone who has had an influence on my thinking, my scholarship, my education, but the scope of a work like this is necessarily limited. I especially want to thank those innovators who started...

Contents

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pp. vii-viii

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Introduction

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pp. 1-11

A common exercise in the first-year composition course is the literacy narrative— an autobiographical reflection upon the paths, interests, and practices that led the writer to the very moment of writing the narrative, focusing in particular on reading and writing as the pillars of literacy. A variation on this assignment, first introduced to me by Dickie Selfe (see Kitalong, Bridgeford,...

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1. Defining and Locating Digital Rhetoric

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pp. 12-60

Because the term “digital rhetoric” appears in a wide range of locations—scholarly articles; in the title of courses offered in departments of communication, English, and writing; academic and popular blogs; discussion lists such as H-DigiRhet; and theses and dissertations in many fields of study—my initial impulse was to resist defining the field of digital rhetoric and instead...

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2. Digital Rhetoric: Theory

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pp. 61-92

When I began the project that eventually led to this book, I was interested in developing a theory of digital rhetoric, following Zappen (2005), who had suggested that scholars of rhetoric and technology should seek to craft a coherent digital rhetoric theory by synthesizing the various approaches that he cataloged in “Digital Rhetoric: Toward an Integrated Theory.” However, there...

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3. Digital Rhetoric: Method

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pp. 93-111

In addition to addressing the roles and activities of the speaker/writer, communication/ text, and audience/reader, definitions of rhetoric that address digital communication need to account for context, interactivity, and circulation (via internetworked systems). Lloyd Bitzer’s (1968) articulation of rhetoric as “a mode of altering reality, not by the direct application of energy to...

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4. Digital Rhetoric: Practice

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pp. 112-136

This final chapter focuses on three main areas of digital rhetoric as practice: pedagogy (teaching digital rhetoric), publication both about and instantiating scholarship of digital rhetoric, and examples of digital-rhetoric- in- action in the production of multimodal, new media, and other networked, digital texts....

Notes

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pp. 137-140

References

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pp. 141-156

Index

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pp. 157-164