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 “. . . tells a dramatic story of imaginative businessmen and engineers who propelled Shell forward in the search for ways to locate and recover oil from the depths of the sea.”—Southwestern Historical Quarterly    “This book clarifies some of the concerns that are specific to a company like Shell and shows how information acquisition and processing provided the company with a tangible competitive advantage.”—Business History Review    “This book’s narrative is sustained throughout by easily understood explanations of the technical details of drilling and production.”—Journal of Southern History 

Table of Contents

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  1. Cover
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  1. Frontmatter
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  1. Contents
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  1. List of Illustrations
  2. pp. vii-viii
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  1. Acknowledgments
  2. pp. ix-xi
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  1. Introduction
  2. pp. 1-10
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  1. 1 The Americanization of Shell Oil
  2. pp. 11-28
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  1. 2 Testing the Waters
  2. pp. 29-72
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  1. 3 Betting on Technology
  2. pp. 73-104
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  1. 4 The Trials and Triumphs of Exploration
  2. pp. 105-136
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  1. 5 The End of Business as Usual
  2. pp. 137-179
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  1. 6 The Offshore Imperative
  2. pp. 180-226
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  1. 7 Deepwater Treasures in a New Era of Oil
  2. pp. 227-264
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  1. Epilogue: The Globalization of Shell Oil
  2. pp. 265-282
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  1. Notes
  2. pp. 283-298
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  1. Bibliography
  2. pp. 299-304
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  1. Index
  2. pp. 305-317
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