In this Book
- Intercultural Communication: A Practical Guide
- Book
- 2001
- Published by: University of Texas Press
summary
Successfully communicating with people from another culture requires learning more than just their language. While fumbling a word or phrase may cause embarrassment, breaking the unspoken cultural rules that govern personal interactions can spell disaster for businesspeople, travelers, and indeed anyone who communicates across cultural boundaries. To help you avoid such damaging gaffes, Tracy Novinger has compiled this authoritative, practical guide for deciphering and following "the rules" that govern cultures, demonstrating how these rules apply to the communication issues that exist between the United States and Mexico. Novinger begins by explaining how a major proportion of communication within a culture occurs nonverbally through behavior and manners, shared attitudes, common expectations, and so on. Then, using real-life examples and anecdotes, she pinpoints the commonly occurring obstacles to communication that can arise when cultures differ in their communication techniques. She shows how these obstacles come into play in contacts between the U.S. and Mexico and demonstrates that mastering the unspoken rules of Mexican culture is a key to cementing business and social relationships. Novinger concludes with nine effective, reliable principles for successfully communicating across cultures.
Table of Contents
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- Acknowledgments
- pp. xi-xii
- Part One: The Global Perspective of Intercultural Communication
- Two: What Constitutes a Culture?
- pp. 12-25
- Three: Obstacles of Perception
- pp. 26-44
- Four: Obstacles in Verbal Processes
- pp. 45-52
- Part Two: Two World: The United States and Mexico
- Eight: Day-to-Day Cultural Interaction
- pp. 124-147
- Part Three: Conclusion
- Nine: Transcending Culture
- pp. 151-158
- Appendix: Author’s Note
- pp. 159-160
- Bibliography
- pp. 193-199
- About the Author
- pp. 209-210
Additional Information
ISBN
9780292798991
Related ISBN(s)
9780292755703
MARC Record
OCLC
868199415
Pages
224
Launched on MUSE
2012-01-01
Language
English
Open Access
No