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This article discusses the genre of literary journalism/reportage against a background of earlier assumptions on fictionality. At a local level in nonfiction, fictionality can be expressed through invented stories and scenarios that create a contrast to the global, nonfictive context. However, fictionality can also be expressed through stylistic devices that traditionally have been associated with narrative fiction. A local contrast may appear, but only if the genre in itself is not narrative. If the focus is on the nonfictional and narrative genre of literary journalism/reportage, there will be no contrast. Here, the rhetoric will work just like in narrative fiction and should be considered to be part of the features of narrativity. Furthermore, the concept imagination should be perceived in close relation to Monika Fludernik's understanding of narrative as experience. The conclusion is a call to partly rethink existing connections between fictionality, narrativity, and imagination in order to better understand the narrative nature of reportage.