Abstract

Abstract:

This work analyzes the visual representation that formed part of the electoral campaign of Argentina’s former president Cristina Fernández de Kirchner for the primary and parliamentary elections of 2017, in which she ran for senator from the province of Buenos Aires. From a textual corpus made up of photographic and video images published during the primary campaign (July–August) and the parliamentary campaign (September 17 to October 22), it scrutinizes the iconographic and epistemological potential of the persuasive image at the threshold of a parliamentary election.

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Additional Information

ISSN
2157-2941
Print ISSN
0730-9139
Pages
pp. 52-74
Launched on MUSE
2020-06-06
Open Access
No
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