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It seemed as if the Brazilian right had largely disappeared, as business elites prospered under two decades of a center-left administration, and cultural pluralism flourished. But in just the past few years, a new right has rapidly surged. A coalition of neo-liberals, evangelicals, and military government apologists, they are riven by contradictions but nevertheless committed to flexing their cultural and electoral muscle. In the aftermath President Dilma Roussef's 2016 impeachment and Brazil's descent into political irresolution, they threaten to become the decisive force in the October elections.