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Cultures @ Silicon Valley. B y J. A . E n g lish - L u e c k . S t a n f o r d , C a l i f . : S t a n f o r d U n i v e r s i t y P r e s s , 2 0 0 2 . 2 0 1 p a g e s , $ 4 9 . 5 0 / $ 1 7 .9 5 . R e v i e w e d b y L a w r e n c e C o a t e s Bo w lin g G r e e n St a t e U n iv e r sit y , Bo w lin g G r e e n , O h io T h e lit e r at u r e o f t h e A m e r ic a n W e st is fr e q u e n t ly in d ia lo g u e w ith t h e W e st ’s m y t h ic p ast . H o w e v e r , w e ’re a lso aw ar e t h a t a N e w W e st , in w h ic h t e c h n o lo gy c h a n g e s o u r p e r c e p t io n o f sp a ce , h a s a r ise n in t h e p a st d e c ad e s. Cu ltu res @ Silicon V alley e xp lo r e s t h e e p ice n t e r o f t h is c h an ge , also in t h e W est, t h a t ar e a o n c e k n o w n as t h e Sa n t a C la r a Valley. M o st in t e r e st in g in t h is b o o k is th e e xp lo r at io n o f n ew m y th s t h a t h av e ar ise n in t h e w ak e o f t e c h n o lo gical d e v e lo p m e n t — m y t h s w h ich u n d er lie Silic o n V alley ’s cu ltu r e t o d ay an d w h ich w ill, n o d o u b t , b e co m e a n im p o r t an t p ar t o f t h e c o n t e x t o f co n t e m p o r ar y liter ­ at u r e o f t h e A m e r ic an W est. J. A . En glish - Lu e ck , a p r o fesso r o f an t h r o p o lo gy a t S a n Jo sé St a t e U n iv e r ­ sity, d e v e lo p s t w o id e as t h r o u gh o u t t h e b o o k : t h at Silic o n V alley d e m o n st r at e s h o w t e ch n o lo gy c a n sat u r at e d aily life an d t h at Silic o n V alley also e m b o d ie s a n ew k in d o f cu lt u r al diversity, a “n e w e t h n o ce n t r ism ” t h a t h a s a c c o m p an ie d t h e A n d r e w R a n t a . P A P E R O...

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