- Outback Elvis:Riding with the King in Parkes, Australia
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For the past twenty years, Australian fans have gathered in Parkes, New South Wales, to celebrate Elvis Presley's birthday. Since the initial gathering of two hundred, hosted by Bob and Anne Steel at their Gracelands banquet hall, the CountryLink Parkes Elvis Festival has turned into a community-wide effort, and attendance has mushroomed to 18,000, nearly double the town's population.
But why Elvis? He never traveled to Australia; nonetheless, this agricultural and mining town approximately 200 miles west of Sydney stakes a sizeable chunk of its annual economy on celebrating the Mississippi-born icon of American rock and roll. Free of the gravitas involved in a memorial festival like Elvis Week in Memphis, the scheduling around Presley's birthday induces a celebratory atmosphere and encourages men to don the Elvis jumpsuit. After all, as festival founder Anne Steel says, "Elvis was a bloke." The Parkes festival also tends to encourage a more conservative or wholesome image of Elvis, and yet the various depictions create the festival's gonzo feel that is rich with an uncalculated, homespun hospitality. Most of all, the event creates a place for Elvis fans in Australia to celebrate the birth of the King of Rock and Roll without having to leave the continent.
The festival's growth is a sure sign that Elvis's popularity continues to reverberate globally. Last year, after the Friday, January 13th, arrival of the Country-Link Elvis Express from Sydney, Elvis tribute artists performed onstage for a crowd in Cooke Park through the weekend. Elvis buskers lined Clarinda Street, which also served as the route for the Elvis parade. Shops featured Elvis window displays; couples renewed their marriage vows before an Elvis wedding celebrant; and even the statue of Sir Henry Parkes, the town's namesake, sported Elvis's seventies-era sunglasses. [End Page 99]
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