Abstract

This study measured the influence of a sportscaster's vocal pitch on listeners' perceptions of authoritativeness from a constructivist theoretical perspective. College students heard sportscasts read by a low- or high-pitched male or female and completed questionnaires measuring authoritativeness and sexist attitudes toward women. Male sportscasters were considered more authoritative than females, but male sportscasters with higher-pitched voices were rated more authoritative than those with lower pitches.

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Additional Information

ISSN
1940-5073
Print ISSN
1558-4313
Pages
pp. 1-21
Launched on MUSE
2011-10-05
Open Access
No
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