The Rise and Fall of the TV Commercial

William M. O'Barr

doi:10.1353/asr.0.0049

[Skip to Content]

Institutional Login

Accessibility

Browse

Search:

Advanced Search Browse

MyMUSE Account

Log In / Sign Up Change My Account User Settings Access via Institution MyMUSE Library Search History View History Purchase History MyMUSE Alerts Individual Subscriptions

Contact Support

Advertising & Society Review

Advertising & Society Review
Volume 11, Issue 2, 2010
Advertising Educational Foundation
Article
Additional Information

The Rise and Fall of the TV Commercial
William M. O'Barr

Fig. 2.

The First TV Commercial Looked Something Like This⁵

Return to text

Roundtable with Human Music and Sound Design

Additional Information

ISSN

2475-1790

Launched on MUSE

2010-09-01

Open Access

Yes

Project MUSE Mission

Project MUSE promotes the creation and dissemination of essential humanities and social science resources through collaboration with libraries, publishers, and scholars worldwide. Forged from a partnership between a university press and a library, Project MUSE is a trusted part of the academic and scholarly community it serves.

About