Abstract

A national survey of television news directors was conducted to find out why women are fairly well represented in local television news (39%) but hardly at all in local television sports (7%). News directors say they have no preconceived gender bias related to their hiring decisions, but a double standard does exist. Those women that do get jobs are often hired more for their physical looks than their skill, which suggests a relatively short career track. Other implications are also discussed.

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Additional Information

ISSN
1940-5073
Print ISSN
1558-4313
Pages
pp. 77-101
Launched on MUSE
2008-05-09
Open Access
No
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