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Low-Cost Airlines: A Failed Business Model?
- Transportation Journal
- Penn State University Press
- Volume 51, Number 2, Spring 2012
- pp. 197-219
- Article
- Additional Information
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The article examines the sustainability of the low-cost, or no-frills, airline business model. It looks at the background to the development of this managerial approach within the context of some prevailing business theories and considers variations on the basic low-cost airline model. It assesses, drawing from the experiences of a number of markets, whether the model in itself is likely to be enduring, or whether it is simply a transient way for some airlines to recover their full costs.