Enterprise and Society

Enterprise & Society
Volume 7, Number 3, September 2006

CONTENTS

Editor's Introduction

Presidential Symposium

    Yates, JoAnne, 1951-
  • How Business Enterprises Use Technology: Extending the Demand-Side Turn
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    Subject Headings:
    • Business enterprises -- Technological innovations -- United States.
    • Technology -- United States -- Sociological aspects.
    Graham, Margaret B. W.
  • Comment: Exploring the Context of Use
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    Subject Headings:
    • Yates, JoAnne, 1951- How business enterprises use technology: extending the demand-side turn.
    • Business enterprises -- Technological innovations -- United States.
    • Technology -- United States -- Sociological aspects.
    Lamoreaux, Naomi R.
  • Comment: Extending the Demand-Side Turn Productively
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    Subject Headings:
    • Yates, JoAnne, 1951- How business enterprises use technology: extending the demand-side turn.
    • Business enterprises -- Technological innovations -- United States.
    • Technology -- United States -- Sociological aspects.
    Kirsch, David A., 1964-
  • Comment: Relevance and Representativeness
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    Subject Headings:
    • Yates, JoAnne, 1951- How business enterprises use technology: extending the demand-side turn.
    • Business enterprises -- Technological innovations -- United States.
    • Technology -- United States -- Sociological aspects.
    Usselman, Steven W.
  • Comment: Mediating Innovation: Reflections on the Complex Relationships of User and Supplier
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    Subject Headings:
    • Yates, JoAnne, 1951- How business enterprises use technology: extending the demand-side turn.
    • Business enterprises -- Technological innovations -- United States.
    • Technology -- United States -- Sociological aspects.

Articles

    Shanken, Andrew Michael, 1968-
  • Better Living: Toward a Cultural History of a Business Slogan
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    Subject Headings:
    • Slogans -- Social aspects -- United States -- History -- 20th century.
    • E.I. du Pont de Nemours & Company -- Public relations -- History -- 20th century.
    • Material culture -- United States -- History -- 20th century.
    • Corporate culture -- United States -- History -- 20th century.
    • Consumption (Economics) -- Social aspects -- United States--History -- 20th century.
    Abstract:
      This article traces the migration of the slogan "better living" from its inception in 1935 as an attempt to clean up the corporate image of Du Pont, through its dissemination into the building trades and architecture during and after World War II, and finally into urban planning in the postwar decades. These fields borrowed the phrase back and forth in their promotional literature in order to serve their own, often clashing agendas—one strand of the larger contest between the forces of free enterprise and those of centralized planning and reform. The essay aims to bring together aspects of business, architecture, and planning in order to explore the fertile cultural milieu these different fields shared in the middle decades of the twentieth century.
    Morgan, Eric J.
  • The World Is Watching: Polaroid and South Africa
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    Subject Headings:
    • Polaroid Corporation -- History -- 20th century.
    • Corporations, American -- South Africa -- History -- 20th century.
    • Anti-apartheid movements -- South Africa.
    • Blacks -- Employment -- South Africa -- History -- 20th century.
    • South Africa -- Race relations -- History -- 20th century.
    Abstract:
      This article examines the Polaroid Corporation's "experiment" in South Africa during the 1970s, which began after African American workers pressured the company to pull its operations out of South Africa in protest of the white minority government's apartheid policies. It argues that Polaroid's initiatives, little studied until now, led other American companies to question their presence in South Africa and inspired both student divestment movements at Harvard and other colleges and universities and the efforts of Leon Sullivan, whose 1977 "Sullivan Principles" urged American companies to treat their workers in South Africa as they would treat their counterparts in the United States in an effort to battle racism and apartheid. Despite Polaroid's efforts, engagement with South Africa and apartheid proved futile, which initiated a larger movement to completely disengage from South Africa.
    Davids, C. A.
  • The Transformation of an Old Industrial District: Firms, Family, and Mutuality in the Zaanstreek between 1840 and 1920
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    Subject Headings:
    • Mutualism -- Netherlands -- Amsterdam -- History.
    • Industrial districts -- Netherlands -- Amsterdam -- History.
    • Amsterdam (Netherlands) -- Economic conditions.
    Abstract:
      The Zaanstreek—northwest of Amsterdam, The Netherlands—has been a highly industrialized region for nearly four hundred years. For most of this period, it showed a strong sense of community and a high degree of cooperation between firms, which is usually considered to be typical for an "industrial district." However, between about 1840 and the First World War the character of this industrial district was dramatically transformed. In response to the rapidly growing integration of markets in the national and international economies since the 1840s, the Zaanstreek went through a radical change in energy base, as well as a fundamental shift in industrial structure. This essay addresses the questions of what happened to interfirm cooperation in the Zaanstreek when this fundamental transition in energy base and shift in industrial structure came about and how and to what extent entrepreneurs in the Zaan district between 1840 and 1920 managed to preserve the sense of community and interfirm cooperation that were the hallmarks of this region since the seventeenth century. It shows that the principle of mutuality eventually proved no longer strong enough to keep the actors in these institutions together. Ties between firms within the industrial district were in several respects replaced by, or subordinated to, ties between firms outside the industrial district. What kept interfirm cooperation in the district nevertheless intact for much of the period after 1920 were ties of regional family networks. The essay concludes with a few observations about the relevance to the study of industrial districts in general.

Review Essay

    Churella, Albert J., 1964-
  • Company, State, and Region: Three Approaches to Railroad History
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    Subject Headings:
    • Hofsommer, Donovan L. Tootin' Louie: a history of the Minneapolis & St. Louis Railway.
    • Hofsommer, Donovan L. Steel trails of Hawkeyeland: Iowa's railroad experience.
    • Hofsommer, Donovan L. Minneapolis and the age of railways.
    • Minneapolis & St. Louis Railway -- History.
    • Railroads -- Iowa -- History.
    John, Richard R., 1959-
  • Shop Talk: Liberalism, Consumerism, and the American Revolution
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    Subject Headings:
    • Breen, T. H. Marketplace of revolution: how consumer politics shaped American independence.
    • United States -- History -- Revolution, 1775-1783 -- Causes.

Reviews

    Tortella Casares, Gabriel.
  • Diaspora Entrepreneurial Networks: Four Centuries of History (review)
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    Subject Headings:
    • McCabe, Ina Baghdiantz, ed. Diaspora entrepreneurial networks: four centuries of history.
    • Harlaftis, Gelina, 1958-, ed.
    • Pepelase Minoglou, Ioanna, ed.
    • Merchants, Foreign -- History.
    Toms, Steven.
  • Confession and Bookkeeping: The Religious, Moral and Rhetorical Roots of Accounting (review)
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    Subject Headings:
    • Aho, James Alfred, 1942- Confession and bookkeeping: the religious, moral, and rhetorical roots of modern accounting.
    • Bookkeeping -- History.
    Nagendra Rao.
  • Bullion for Goods: European and Indian Merchants in the Indian Ocean Trade, 1500-1800 (review)
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    Subject Headings:
    • Prakash, Om, 1940- Bullion for goods: European and Indian merchants in the Indian Ocean trade, 1500-1800.
    • Merchant marine -- Indian Ocean Region -- History.
    Freeze, Karen Johnson.
  • Oil Empire: Visions of Prosperity in Austrian Galicia (review)
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    Subject Headings:
    • Frank, Alison Fleig. Oil empire: visions of prosperity in Austrian Galicia.
    • Petroleum industry and trade -- Galicia (Poland and Ukraine) -- History.
    Gordin, Michael D.
  • Dilemmas of Russian Capitalism: Fedor Chizhov and Corporate Enterprise in the Railroad Age (review)
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    Subject Headings:
    • Owen, Thomas C. Dilemmas of Russian capitalism: Fedor Chizhov and corporate enterprise in the railroad age.
    • Chizhov, Fedor, 1811-1877.
    Fernández Pérez, Paloma, 1964-
  • The Familial State: Ruling Families and Merchant Capitalism in Early Modern Europe (review)
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    Subject Headings:
    • Adams, Julia, 1957- Familial state: ruling families and merchant capitalism in early modern Europe.
    • State, The -- History.
    Veenendaal, A. J.
  • Les grandes Compagnies de chemin de fer en France, 1823-1937 (review)
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    Subject Headings:
    • Caron, François, 1931-, ed. Grandes compagnies de chemin de fer en France: 1823-1937.
    • Railroad companies -- France -- History.
    Feldenkirchen, Wilfried.
  • Organizing Control: August Thyssen and the Construction of German Corporate Management (review)
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    Subject Headings:
    • Fear, Jeffrey R. Organizing control: August Thyssen and the construction of German corporate management.
    • Industrial management -- Germany -- History.
    Todd, Edmund N.
  • The Dynamics of German Industry: Germany's Path toward the New Economy and the American Challenge (review)
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    Subject Headings:
    • Abelshauser, Werner. Dynamics of German industry: Germany's path toward the new economy and the American challenge.
    • Germany -- Economic conditions.
    Spoerer, Mark.
  • General Motors and the Nazis: The Struggle for Control of Opel, Europe's Biggest Carmaker (review)
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    Subject Headings:
    • Turner, Henry Ashby. General Motors and the Nazis: the struggle for control of Opel, Europe's biggest carmaker.
    • Opel AG -- History.
    Engwall, Lars.
  • Corporate Architecture in Finland in the 1940s and 1950s: Factory Building as Architecture, Investment and Image (review)
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    Subject Headings:
    • Mikkonen, Tuija. Corporate architecture in Finland in the 1940s and 1950s: factory building as architecture, investment and image.
    • Architecture, Industrial -- Finland.
    Roberts, Evan.
  • Over Half a Million Careful Owners: A 75-year history of PSIS, 1928-2003 (review)
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    Subject Headings:
    • Boyce, Gordon, 1954- Over half a million careful owners: a 75 year history of PSIS, 1928-2003.
    • PSIS (Firm) -- History.
    Pearson, Robin, 1955-
  • The Accounts of the British Empire: Capital Flows from 1799 to 1914 (review)
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    Subject Headings:
    • Tiberi, Mario. Accounts of the British empire: capital flows from 1799 to 1914.
    • Investments, British -- Statistical methods.
    Blackford, Mansel G., 1944-
  • Renewing Unilever: Transformation and Tradition (review)
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    Subject Headings:
    • Jones, Geoffrey, 1952- Renewing Unilever: transformation and tradition.
    • Unilever (Firm) -- History.
    Rooij, Arjan van.
  • Shaping the Industrial Century: The Remarkable Story of the Evolution of the Modern Chemical and Pharmaceutical Industries (review)
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    Subject Headings:
    • Chandler, Alfred Dupont. Shaping the industrial century: the remarkable story of the modern chemical and pharmaceutical industries.
    • Chemical industry -- United States -- History.
    Petrick, Gabriella M.
  • Putting Meat on the American Table: Taste, Technology, Transformation (review)
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    Subject Headings:
    • Horowitz, Roger. Putting meat on the American table: taste, technology, transformation.
    • Meat industry and trade -- United States -- History.
    Mendelsohn, Betsy Thomas.
  • Cash for Your Trash: Scrap Recycling in America (review)
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    Subject Headings:
    • Zimring, Carl A., 1969- Cash for your trash: scrap recycling in America.
    • Recycling industry -- United States -- History.
    Russo, Alexander T.
  • American Babel: Rogue Radio Broadcasters of the Jazz Age (review)
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    Subject Headings:
    • Doerksen, Clifford John, 1963- American Babel: rogue radio broadcasters of the jazz age.
    • Radio broadcasting -- United States -- History.
    Mertes, Thomas.
  • Structuring the Information Age: Life Insurance and Technology in the Twentieth Century (review)
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    Subject Headings:
    • Yates, JoAnne, 1951- Structuring the information age: life insurance and technology in the twentieth century.
    • Insurance, Life -- United States -- History.
    Morton, David, 1964-
  • Switching Channels: Organization and Change in TV Broadcasting (review)
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    Subject Headings:
    • Caves, Richard E. Switching channels: organization and change in TV broadcasting.
    • Television broadcasting -- Economic aspects -- United States.
    Adamson, Michael R.
  • The Face of Decline: The Pennsylvania Anthracite Region in the Twentieth Century (review)
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    Subject Headings:
    • Dublin, Thomas, 1946- Face of decline: the Pennsylvania anthracite region in the twentieth century.
    • Licht, Walter, 1946-
    • Anthracite coal industry -- Pennsylvania -- History --20th century.
    Abrahamson, Eric John.
  • The Texas Railroad Commission: Understanding Regulation in America to the Mid-Twentieth Century (review)
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    Subject Headings:
    • Childs, William R., 1951- Texas Railroad Commission: understanding regulation in America to the mid-twentieth century.
    • Railroad Commission of Texas -- History.
    Morser, Eric J.
  • A History of Utah International: From Construction to Mining (review)
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    Subject Headings:
    • Sessions, Sterling D. History of Utah International: from construction to mining.
    • Sessions, Gene Allred.
    • Utah Construction Company -- History.
    Doti, Lynne Pierson.
  • All Aboard for Santa Fe: Railway Promotion of the Southwest, 1890s to 1930s (review)
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    Subject Headings:
    • Dye, Victoria E., 1959- All aboard for Santa Fe: railway promotion of the Southwest, 1890s to 1930s.
    • Railroad travel -- New Mexico -- Santa Fe -- Marketing -- History.
    Launius, Roger D.
  • Deep Stall: The Turbulent Story of Boeing Commercial Airlines (review)
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    Subject Headings:
    • Lawrence, Philip K. Deep stall: the turbulent story of Boeing commercial airplanes.
    • Thornton, David Weldon, 1957-
    • Boeing airplanes -- History.
    Lécuyer, Christophe.
  • The Man behind the Microchip: Robert Noyce and the Invention of Silicon Valley (review)
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    Subject Headings:
    • Berlin, Leslie, 1969- Man behind the microchip: Robert Noyce and the invention of Silicon Valley.
    • Noyce, Robert N., 1927-



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