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The Feedback Phenomenon in the Cameroonian Press,1990-1993
- Africa Today
- Indiana University Press
- Volume 51, Number 1, Fall 2004
- pp. 85-97
- 10.1353/at.2004.0056
- Article
- Additional Information
Because communication plays a predominant role in the world today, media and information networks attempt to condition our lifestyle by modeling our thoughts and influencing our behaviors. Feedback is a determining element, both for senders of messages and their receivers, to understand the relationship of information exchange between them. This article proposes an analysis of feedback based on the information some Cameroonian newspapers reveal, and their readers' reactions.