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Advertising & Society Review

Volume 10, Issue 1, 2009

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E-ISSN: 1534-7311

Table of Contents

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Editorial Introduction

New Technology and a New Generation
Linda M. Scott

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Articles

Talent Shift: A New Generation of Professionals Means a New Profession in the Making
Deborah Morrison

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JetBlue Roundtable
Ty Montague
Rosemarie Ryan
Kristina Lenz
Linda M. Scott

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R/GA Roundtable
Nick Law
Chloe Gottlieb
Jay Zasa
Barry Wacksman
Linda Scott

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The Collaborative Roles of the Designer, the Marketer, and the Consumer in Determining What is Good Design
Lawrence L. Garber Jr.
Eva M. Hyatt
Ünal Ö. Boya

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