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Advertising & Society Quarterly (July 2018)

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From Salvation To Self-Realization: Advertising and the Therapeutic Roots of the Consumer Culture, 1880-1930

T. J. Jackson Lears
Advertising & Society Review -- Volume 1, Issue 1, 2000
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Advertising: the Magic System

Raymond Williams
Advertising & Society Review -- Volume 1, Issue 1, 2000
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A Teaching Framework for Political Advertising

Michael Franz
Advertising & Society Quarterly -- Volume 19, Issue 2, 2018
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Are Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude?

Jerry C. Olson
Advertising & Society Review -- Volume 1, Issue 1, 2000
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Multinational Corporations' Controversial Ad Campaigns in China--Lessons from Nike and Toyota

Nader H. Shooshtari
Advertising & Society Review -- Volume 8, Issue 1, 2007
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Sex and Advertising

William M. O'Barr
Advertising & Society Review -- Volume 12, Issue 2, 2011
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The Rise and Fall of the TV Commercial

William M. O'Barr
Advertising & Society Review -- Volume 11, Issue 2, 2010
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Consumer Citizenship, Nationalism, and Neoliberal Globalization in Turkey: The Advertising Launch of Cola Turka

Robert John Foster
Advertising & Society Review -- Volume 6, Issue 3, 2005
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How Advertising Works: A Planning Model. .. putting it all together

Richard Vaughan
Advertising & Society Review -- Volume 1, Issue 1, 2000
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A Model For Predictive Measurements of Advertising Effectiveness

Gary A. Steiner
Advertising & Society Review -- Volume 1, Issue 1, 2000
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