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229 INDEX Academic Progress Report (APR), 144, 147 ACC. See Atlantic Coast Conference (ACC) Adidas, 108 Adjusted Graduation Gap (AGG), 145–146 Alliance for Health, Physical Education, and Recreation (AAPHERD), 104 American Association of University Professors (AAUP), 25 Anderson, Kevin, 56, 61–62, 64–65 Aristotle, 37–38 Association for Intercollegiate Athletics for Women (AIAW), 104–105 Atlantic Coast Conference (ACC): and college athletes, 136; commissioner compensation , 113; and graduation success, 142, 146; Power Five, 101; revenue streams and payouts, 113; University of Maryland departure, 12, 54, 56–58, 60, 68 Berube, Michael, 25 Big Ten Conference: and athlete education, 114; Northwestern player lawsuit, 106, 110; and Penn State, 26, 114; Power Five, 101; revenue streams and payout, 113; sport sponsorship, 63; and University of Maryland, 12, 54–55, 57–58, 60–62, 64– 65, 67–71 Big Twelve Conference, 84, 101, 113 Bon Jovi, Jon, 24 Bowl Championship Series (BCS), 78 brand: academic, 132; articulation, 135; association, 135; Big Ten, 58; branding campaign, 64, 136; college athletes, 107; corporate, 134–135; crisis, 134; equity, 89; exposure, 55; “Factory Athletics,” 197; Florida State, 90; identity, 102, 180, 199, 202; image, 54, 59, 66, 71, 77, 87, 89; logics, 88; management, 133; marketing/marketization , 198; names, 23; NCAA, 12–13, 100, 132–138, 142–147; Nike, 66; Penn State, 25; strategy, 133–136; synergies, 44; university, 9, 12, 15, 64, 66, 87, 89; University of Maryland , 54, 64, 65, 70 Brand, Myles, 137, 139, 141 Brin, Sergey, 55 Brown, Wendy, 37–38, 41, 46–47 Brownmiller, Susan, 77 Byers, Walter, 103, 107, 133, 136 Camp, Walter, 102 CarrSports, 14, 208–213, 215–217 Carter, Jimmy, 4 Chappelle, David, 6 Chung, Connie, 55 Chung, Doug, 1–2, 214 College Football Playoff (CFP), 101, 145 Crisler, Fritz, 103, 114, 117 critical: analysis, 26, 70; citizenry, 30, 90; Cultural Studies–Critical Methodologies journal , 21; dialogue, 5, 85; ethnography, 178; examination, 76, 132, 171, 179, 211; lens, 216; media literacy, 9; pedagogy, 9, 199; perspectives, 77, 189; reflection, 12, 31, 180; research, 9, 25; search for knowledge, 7; sport scholars, 80, 89; theory, 56, 178; thinking, 26, 90, 199 David, Larry, 55 Dempsey, Cedric, 134 Division I: athletic departments, 111, 155, 213; athletic directors, 114; athletics, 26, 154, 156, 158, 165; conferences, 54; Division I-A Athletic Directors Association, 106; football, 89, 172, 183; Football Bowl Subdivision , 101, 133; men’s basketball, 100, 108; participation, 170; philosophy statement, 100; programs, 7–8, 60, 62, 111, 155–157 Division II, 153, 155–156, 158 Division III, 8, 167n2 economic(s): agents, 197; American, 195, 197; benefits of attending college, 213; climate, 158; commitments, 43; contradictions , 152; crisis, 4; cultural economy, 194, 199; doctrine, 36; economists, 39, 110, 112, 210, 214; elites, 4–5; exploitation, 117, 147; flows, 89; forces, 31, 179, 193; functions, 41; global, 4; goals, 49; growth, 40, 42, 195; hardships, 160; ideology, 4; interests, 103; interventions, 42; logics, 8, 154, 215; means, 42; models, 112, 197; opportunity, 48; order, 38; perspectives, 8; preeminence, 37; problems, 64; prosperity , 6; rationality, 44, 193, 197; realities, 8; resources, 204; service economy, 195; sport, 10; standards, 78; system, 46; value, 89; worlds, 30. See also homo oeconomicus ; neoliberal(ism) 230 INDEX Edwards, Harry, 187 Emmert, Mark: and NCAA governance, 99, 132, 139, 143, 165; Senate testimony, 99– 100, 138, 143–144 Esiason, Boomer, 55 ethnography, 9, 13, 171, 178–180 Federal Graduation Rate (FGR), 139, 141–142, 144–145 feminist/feminism, 77, 82, 88, 91n3, 211 Flutie Effect/Flutie Factor, 1–3, 14, 54, 55, 70 Football Bowl Subdivision (FBS), 100–101, 107, 112, 133, 144–145, 147, 173, 195 Football Championship Subdivision (FCS), 100–101, 184 Foucault, Michel, 38, 42, 77–78, 86, 91n3. See also homo oeconomicus Franklin, James, 114 Friedgen, Ralph, 56 “front porch,” 7, 12, 54, 58, 69, 71, 89, 100 Gerber, Ellen, 104 Graduation Success Rate (GSR), 141–142, 144–145, 147 Harvey, David, 4, 12, 50 HBCU (historically black colleges and universities ), 13, 159, 164 Henson, Jim, 55 homo oeconomicus, 38, 41–42, 46–47, 49, 197 homo politicus, 37 Hruska, Roman, 110 The Hunting Ground (documentary), 85, 87, 91n4 Intercollegiate Athletic Association of the United States (IAAUS), 102 journalists, 49, 55, 76, 155 justice: and inclusiveness, 180; injustice, 11, 27, 38, 48, 50n3, 182; matters of, 28; obstruction of, 90; for players, 182; social, 21, 26, 38–39, 46 Knight, Phil, 66 Knight Commission, 3, 68, 111, 135, 137, 156 knowledge: absence of, 26; assessment, 182; battle for...

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