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Perspectives Of Gender And Language In Cameroonian Contexts

Lilian Lem Atanga

Publication Year: 2013

This book brings to light work done in the area of gender with a penchant to language within the Cameroonian context. It looks at different domains of gender study where language is a significant variable. It is the very first edited collection that examines language and gender side by side. Contributors draw richly on their current theoretical leanings and on the current gendered discourses within the Cameroonian context to interrogate the interconnections between gender and language through social relationships and interactions. This is a pluri-disciplinary study informed by perspectives from anthropology, sociology and applied linguistics. The book hinges on gender, discourse and social change in historical perspective. Gender and language studies contribute to knowledge of new problems in view of a better understanding of relations between women and men, and its amelioration in the social space. Gender and language studies necessarily incorporate gender and discourse studies. Discourse serves as a unifying factor to these diverse disciplines which bring external support to pure linguistic studies, not only to deepen the understanding of gender but more so to describe how it works in discourse. Here, discourse is seen as being at the centre of gender ideology.

Published by: African Books Collective

Title Page, Copyright Page

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pp. i-ii

Bio-data of Authors

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pp. iii-iv

Contents

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pp. v-vi

Acknowledgements

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pp. vii-viii

Section A: Theorising gender and language in Cameroon

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1: Perspectives of Gender and Language in Cameroon

Lilian Lem Atanga

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pp. 3-10

There has been a paucity of gender studies in Cameroon compared to other fields in the social sciences. This has worse with studies relating to gender and language. The First department consecrated to gender related studies has been the Department of Women and Gender...

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2. Language and Gender in African Contexts: Towards A Research Agenda

Jane Sunderland

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pp. 11-18

This chapter does not report an empirical study, although it stresses the need for empirical studies. Rather, it looks at some issues raised when considering the topic of ‘Language and Gender in African Contexts’, and sketches out what might be included in a research...

Section B: Gender and Literacy

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3. Demasculinisation des Centres D’alphabetisation : Le Cas Des Centres du Programme National d’Alphabetisation dans la Menoua (Cameroun)

Jean-Romain Kouesso

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pp. 21-38

En dépit des actions multiformes d’éducation initiées depuis plusieurs décennies par les Etats, les organisations non gouvernementales et les institutions internationales, l’analphabétisme est toujours apparu comme un fléau planétaire affectant plusieurs centaines de millions...

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4. Gender and Literacy Practice in Africa: Case of Cameroon and Ghana

Emmanuel Nforbi

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pp. 39-72

UNESCO (2008) indicates that there are 774 million adult illiterates in the world making about 1/5 of the world’s population; nearly 2/3 is women. 124, 718, 600 (16.1%) of the 774 million world illiterates adults are found in sub Saharan Africa; 57 percent being women...

Section C: Representing Gender in Context

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5. English Pedagogic Materials as Robust Vector of Gendering

Paul Mbangwana and Alice Tangang

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pp. 75-108

Bauer (2006) asserts that language does not only reflect and foster sexist attitudes; it is seen to actively contribute to the construction of sexist social reality which are traditional cultural practices. It will be instructive to examine how certain social attitudes and traditional...

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6. Genre Et Langage Dans L’espace Partisan Camerounais: La Promotion De La Femme Dans Les Productions Symboliques De L’UNC Au RDPC

Caroline Ngamchara Mbouemboue

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pp. 109-122

En proclamant l’universalisme politique depuis sa première constitution (Sindjoun & Owona Nguni, 2000), l`Etat camerounais donne l`impression d`avoir très tôt voulu se constituer en terrain favorable à l`épanouissement social, économique, mais surtout...

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7. Representation of Gender in Billboard and Poster Adverts of Brewery Products in Cameroon

Canisia Fontem, Lilian Lem Atanga, and Jean-Benoit Tsofack

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pp. 123-140

We are surrounded every day in our lives by adverts. In Cameroon as elsewhere, producers use advertisements to increase their sales and profitability. Gender stereotypes are often linked intentionally or unconsciously with advertising by many manufacturers. Though an...

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8. A representation of political agents in Cameroon’s newspapers

Jiogo Ngaufack and Caroline Stephane

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pp. 141-166

In the African society, women have mostly been considered as more active in the private sphere (i.e. getting firewood, getting water, cooking, looking after children, domestic responsibilities, etc) and men in the public one (i.e. judicial and political matters, land ownership...

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9. Tanjkap System and Mtrimonial Issues in Yemba Language

Raul Kassea, PhD

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pp. 167-175

African matrimonial arrangements have been analysed with European economic grids that are perceived as inadequate. The introduction of foreign currencies by colonial powers (German mark, British pound, French franc in Cameroon) in agrarian societies led to the reification of...

Section D: Gender in other contexts

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10. How Is the Acceptability Of? An Advertisement Determined?

Anna-Maija Pirttilä-Backman & B. Raul Kassea

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pp. 177-192

In Finland, following ethical regulations on advertisements is largely in the hands of the advertising industry’s self-regulation. Regulations concerning advertising are not included in the law on equality, for example. A council for enforcing equality in advertising, The Council...

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11. Gender Representation In Religious Discourse In Nigeria

Akin Odebunmi

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pp. 193-218

Gender and religion strike a lot in common. This is because religious roles are largely earmarked on the basis of gender differences and assumed capabilities of members of the genders by societies. Leadership roles, for example, in many religions are reserved for men...

Back cover

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E-ISBN-13: 9789956791309
Print-ISBN-13: 9789956791750

Page Count: 226
Publication Year: 2013