Coffee and Community
Maya Farmers and Fair Trade Markets
Publication Year: 2010
Published by: University Press of Colorado
Title Page, Copyright Page
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In fall 2005, several months after completing my Ph.D., I attended a Wenner-Gren conference for young researchers at which the foundation’s president, Leslie Aiello, sagely reminded...
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Fair trade is a form of alternative trade that seeks to improve the position of disempowered small-scale farmers through trade as a means of development. The movement, which promotes labeling, certification...
2: The Historical Convergence of Local Livelihoods, the Global Economy, and International Politics
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A robust understanding of the cultural politics of fair-trade coffee and its attendant economic, social, and environmental processes is best gained through long-term ethnographic research among the principal actors. However...
3: “Trade Not Aid”: Assessing Fair Trade’s Economic Impact on Cooperative Members and Their Families
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Guatemala is one of the most impoverished nations in the Western Hemisphere and, like many Latin American nations, a region of stark financial inequalities. Approximately 75 percent of Guatemalans live...
4: Obligatory Burdens: Collaboration and Discord Within the Cooperative
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In April 2002 the cooperative held a general assembly meeting in the empty coffee warehouse that the group had recently built with members’ voluntary labor and the funds remaining...
5: The Political Economy of Organic and Shade-Grown Coffee Certification, Local Livelihoods, and Identities
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In the United States, a casual perusal of the fair-trade coffee offerings at the local supermarket or coffee shop will quickly reveal the extent to which fair trade and organic coffee certifications...
6: Managing the Maya: Power in the Fair-trade Market
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The cooperative’s beneficio is at the center of the flurry of activity accompanying the annual coffee harvest in San Juan; it is where members work rotating shifts and gather each afternoon to weigh their coffee...
7: Marketing the Maya: Fair Trade’s Producer/Consumer Relationships
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Beginning in May and lasting through October, Guatemala’s rainy season was so ferocious that it forced me to rearrange my daily activities. I am not an overly religious person; however, while making a late...
8: Conclusion: A Fairer Future
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When I first began this research, nearly a decade ago, few people I encountered were familiar with fair trade. I was forced to continuously explain the then-novel idea to my friends, family members, and colleagues. Today this...
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Page Count: 280
Publication Year: 2010