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Discourse 2.0

Language and New Media

Deborah Tannen and Anna Marie Trester, Editors.

Publication Year: 2013

Our everyday lives are increasingly being lived through electronic media, which are changing our interactions and our communications in ways that we are only beginning to understand. In Discourse 2.0: Language and New Media, editors Deborah Tannen and Anna Marie Trester team up with top scholars in the field to shed light on the ways language is being used in, and shaped by, these new media contexts.

Topics explored include: how Web 2.0 can be conceptualized and theorized; the role of English on the worldwide web; how use of social media such as Facebook and texting shape communication with family and friends; electronic discourse and assessment in educational and other settings; multimodality and the "participatory spectacle" in Web 2.0; asynchronicity and turn-taking; ways that we engage with technology including reading on-screen and on paper; and how all of these processes interplay with meaning-making.

Students, professionals, and individuals will discover that Discourse 2.0 offers a rich source of insight into these new forms of discourse that are pervasive in our lives.

Published by: Georgetown University Press

Series: Georgetown University Round Table on Languages and Linguistics series


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p. C-C

Title Page, Copyright Page

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pp. i-iv


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pp. v-vi


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pp. vii-viii

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pp. ix-xiv

OUR LIVES NOW, in ways we are only beginning to understand, are lived with and through electronic media: We get news on the internet, read books on Kindle, find old friends on Facebook and new loves on OKCupid and Match.com. We network on LinkedIn, and create, enhance, and share images with Instagram; we “tweet,”“friend,” and “follow”; “post,” “pin” and “like”; and sometimes “#fail.” As we seek...

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Chapter 1. Discourse in Web 2.0: Familiar, Reconfigured, and Emergent

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pp. 1-26

FROM CONTROVERSIAL BEGINNINGS, the term Web 2.0 has become associated with a fairly well-defined set of popular web-based platforms characterized by social interaction and user-generated content. Most of the content on such sites is human discourse,via text, audio, video, and static images. It is therefore, in principle, of theoretical and practical interest to scholars of computer-mediated discourse. Yet although...

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Chapter 2. Polities and Politics of Ongoing Assessments: Evidence from Video-Gaming and Blogging

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pp. 27-46

THIS MOST FAMOUS of Geertz’s flights of anthropological writing introduces what he labels an “interpretive theory of culture.” It eventually led him and many of his students to radical skepticism about the possibility of anthropology, and—he would have added—sociology, linguistics, conversational analysis. At about the same time Garfinkel, Sacks, and others argued that social life with its twitches and winks...

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Chapter 3. Participatory Culture and Metalinguistic Discourse: Performing and Negotiating German Dialects on YouTube

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pp. 47-72

DRAWING ON DISCOURSE THEORY, sociolinguistics and social semiotics, this chapter uses the notion of discourse as social practice for the study of metalinguistic discourse on-line. Based on two years of ethnographic observation and a mixed-methods approach,it explores the representation of German dialects on YouTube, thereby examining the multimodal performance of dialect in videos and the negotiation of these...

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Chapter 4. “My English Is So Poor . . . So I Take Photos”: Metalinguistic Discourses about English on Flickr

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pp. 73-84

FLICKR (www.flickr.com) is a photosharing site that allows people to upload, display, and share photos. Although photographs are often perceived to be the central element of Flickr, members of Flickr also interact in various writing spaces; they provide titles, captions, and tags (or keywords) for their photos as well as comment on one another’s photos. These writing spaces form a cross-modal cohesive tie between the...

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Chapter 5. “Their Lives Are So Much Better Than Ours!” The Ritual (Re)construction of Social Identity in Holiday Cards

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pp. 85-98

TWO YEARS AGO I received one of those professionally printed holiday photo cards from some close friends who had recently moved to France. It was a particularly nice one.It was printed on heavy cardstock and opened up like a card you might buy at thestore—except that it had their own pictures on it. On the front were two photos oftheir family of four, accompanied by the words “Joyeux Noel” and an elegant design....

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Chapter 6. The Medium Is the Metamessage: Conversational Style in New Media Interaction

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pp. 99-118

IN 1981 I ORGANIZED the Georgetown University Round Table on Languages and Linguistics “Analyzing Discourse: Text and Talk.” In my introduction to that volume (Tannen 1982a, ix) I explain that I regard “text” and “talk” not as two separate entities—text as written language and talk as spoken—but rather as “overlapping aspects of a single entity”: discourse. I suggested, moreover, that the word “discourse”...

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Chapter 7. Bringing Mobiles into the Conversation: Applying a Conversation Analytic Approach to the Study of Mobiles in Co-present Interaction

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pp. 119-132

IN FOCUSING ON THE MUNDANE conduct of everyday life, Erving Goffman’s work drew attention to the fundamental practices that define mutual co-presence. Now, in the socalled digital age, we increasingly find ourselves having to reconcile new forms of communication with Goffman’s chief domain of face-to-face interaction. Although scholarly interest in new forms of mediated interaction has grown steadily, only recently...

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Chapter 8. Facework on Facebook: Conversations on Social Media

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pp. 133-154

AS ERVING GOFFMAN TELLS US, there is no such thing as faceless communication. This observation—no less true in the world of social media than it is in the world of so-called face-to-face interaction—is palpably present in Facebook. Face, in this sense,is the part of us that both requires and is vulnerable in social interaction. On Facebook, social interaction takes place when members provide other members with...

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Chapter 9. Mock Performatives in Online Discussion Boards: Toward a Discourse-Pragmatic Model of Computer-Mediated Communication

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pp. 155-166

PERFORMATIVES (Austin 1962) have received little attention in online environments. Yet the formal performative marker “hereby” appears on personal websites, discussion boards, and, to some extent, blogs—in contexts of informal computer-mediated communication (CMC). This chapter accounts for the motivations and communicative success of explicit performatives including the formal marker, by investigating their forms and...

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Chapter 10. Re- and Pre-authoring Experiences in Email Supervision: Creating and Revising Professional Meanings in an Asynchronous Medium

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pp. 167-182

THIS ANALYSIS RESULTS from a collaborative, interdisciplinary research project undertaken by a communication scholar (Gordon) and a scholar in counselor education (Luke) to investigate the discourse of email supervisory communication in the context of student internships required as part of counselor education and training. Master’s-level students enrolled in counseling programs complete internships at varying sites according...

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Chapter 11. Blogs: A Medium for Intellectual Engagement with Course Readings and Participants

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pp. 183-200

IN THE AGE OF WEB 2.0 TECHNOLOGIES and computer-mediated communication (CMC) that give access to a sea of information and offer various opportunities for responding and co-constructing it in chats, online forums, wikis, or blogs, a gruff traditional humanities professor questions skeptically whether blogs used in educational settings are just a new format for what one has been doing all along or a new form with yet-unexplored...

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Chapter 12. Reading in Print or Onscreen: Better, Worse, or About the Same?

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pp. 201-224

THE YEAR WAS 1968. The United States was finally gaining traction in the space race against the Soviet Union. In December, NASA launched the Apollo 8 mission that circled the moon. For the first time it was possible to see our planet from beyond a low-earth orbit. Photographs taken on that mission profoundly altered millions of people’s perceptions in ways unrelated to astronomy. The Soviet Union was no longer...

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Chapter 13. Fakebook: Synthetic Media, Pseudo-sociality, and the Rhetorics of Web 2.0

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pp. 225-250

“THE DIGITAL MEDIA REVOLUTION is here. Are you?”1 This bold challenge (or threat) is lifted from publicity materials used by the masters of communication in digital media program at my university. In its publicity, this “self-sustaining” program sells itself by promising “professionals the necessary tools to understand and exploit the fast changing world of media technology.” Elsewhere, in North Africa and the Middle East, a...


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pp. 251-258

E-ISBN-13: 9781589019553
E-ISBN-10: 1589019555
Print-ISBN-13: 9781589019546

Page Count: 272
Illustrations: 2 color photos, 7 b&w illus., 42 figures, 10 tables
Publication Year: 2013

Series Title: Georgetown University Round Table on Languages and Linguistics series