The Aesthetics of Girls’ Culture in Japan
Publication Year: 2012
Published by: University of Hawai'i Press
Title Page, Copyright
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This project was made possible with the help and support of many people and institutions. The Japan Foundation generously funded two research trips to Japan. The Institute for Scholarship in the Liberal Arts, College of Arts and Letters, University of Notre Dame, provided support...
Note on Language
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Japanese names appear in this book with the family name first. Names of scholars who have published in English, however, follow the form given in their publications, in most cases with the family name last. Following Japanese convention, certain artists and writers are designated by their...
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In Japan in the early 1970s, a transformation took place in the popular culture consumed by teenage girls. Young women artists, inspired by the atmosphere of youthful rebellion and creative experimentation at the time, took over the genre of shÅjo manga, or comic books for girls, and changed it to address the concerns of teenage girls...
1. The Emergence of the ShÅjo and the Discourse of Spiritual Love in Meiji Literature
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Representations of the teenage girl as a recurring figure in fiction (and public discourse more generally) begin to appear around the 1880s, or the second decade of the Meiji period. The schoolgirl (joshi gakusei or jogakusei) was one of several new classes of people that emerged in...
2. Prewar Girlsâ Culture (ShÅjo Bunka), 1910â1937
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In the first decades of the twentieth century, a distinct and separate girlsâ culture (shÅjo bunka) arose within the homosocial world of single-sex secondary schools and found its public expression in girlsâ magazines. Prewar girlsâ culture coopted the discourse of spiritual love...
3. Narrative and Visual Aesthetics of Prewar Girlsâ Magazines
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In the 1920s and 1930s, readers accepted magazines such as ShÅjo no tomo, ShÅjo club, and ShÅjo gahÅ as the authentic representation of girlsâ culture, a discrete discourse premised on a private, closed world of girls. In demonstrating how those magazines promoted the perception...
4. The Formation of Postwar ShÅjo Manga, 1950â1969
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Manga as it exists in Japan today is a postwar phenomenon, and this is true for shÅjo manga as well as for other genres.1 The distinctive format and look of what is now the shÅjo manga genre emerged in the early 1970s. The key features of shÅjo manga are initial publication in...
5. The Revolution in 1970s ShÅjo Manga
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ShÃ²jo manga today is not only the primary locus of girlsâ culture, but because of its mainstream, widespread popularity, it has become an important site of cultural production, as popular series inspire animation, films, TV shows, music, stage plays, and novels. Manga in general comprise...
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When I first began to research shÅjo manga over a decade ago, there was little scholarship on manga of any kind written in English, and manga translations had not yet found a foothold in the US marketplace. While translations of shÅjo manga have at last become popular with North...
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Publication Year: 2012