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vii Illustrations 1.1 Ruth Taylor White, “A Cartograph of the Grand Canyon Country” 8 1.2 Elmer E. Davis, “The Rainbow Bridge” 15 2.1 Arbuckle Brothers Coffee Card of Arizona 25 2.2 C. J. Dyer, “Phoenix” 29 2.3 Clason Map Company, “Clason’s Guide to Arizona” 33 2.4 “Douglas, Arizona” 35 2.5 Ted Rockwell, “Mutual Development” 37 2.6 Francis Bonker, “The Cactus Empire” 39 2.7 “Illustrated Map of the Great Southwest” 42 2.8 Ruth Taylor, “Arizona” 44 2.9 Harvey Company’s “Mileage Chart” 47 2.10 George Avey, “Valley of the Sun” 49 2.11 David Williamson, “High Spots of Arizona” 51 2.12 General Drafting Company, “Trip Planning Map of the United States” 53 2.13 Untitled map of medical history in Arizona 54 3.1 George Avey, “Tucson, The New Pueblo in the Heart of the Sun Country” 58 3.2 George Avey, “Arizona Highways” 60 3.3 Hague, untitled map of Arizona 62 3.4 Don Bloodgood, “Pic-Tour Map of Arizona” 64 3.5 Oren and Rosemary Arnold, “Map of the United States as Arizonans See It” 66 3.6 Detail from Eugene Upton’s “Navajo County” 69 4.1 Larry Toschik, “Kinoland” 78 4.2 Virgil Hubert, cover illustration for Arizona Highways 80 4.3 Bernice Walkley Porter, “Tucson” 87 4.4 Yuma County postcard 90 4.5 Lollesgard Specialty Company postcard, “Phoenix to Grand Canyon via Oak Creek Canyon” 92 4.6 L. H. Larsen postcard, “Southern Utah and Northern Arizona” 96 4.7 Harry Herz postcard, “Sand Dunes of the American Sahara” 99 4.8 Harry Herz postcard, “Painted Desert from the Rim” 99 4.9 Lollesgard Specialty Company postcard, “Across Southern Arizona” 101 viii • Illustrations 5.1 Bill Steele, “How We Have Filled in the Map” 104 5.2 E. V. Miller, “Condition Map of the State Highway System” 107 5.3 Arizona Highway Department, “Traffic Flow over State Highway System” 108 5.4 Arizona Highway Department, “Summer Tours” 110 5.5 Harriet F. Cobb, “Relief Map of the State of Arizona” 111 5.6 George Avey, “Guide to Arizona: Colorful Center of the Scenic Southwest” 113 5.7 Lollesgard Specialty Company postcard, “Arizona: Points of Tourist Interest” 114 5.8 Tucson News Company, “Catalina Mountains and Desert near Tucson, Arizona” 115 5.9 State Highway Department, “Arizona’s Highway System in Late Territorial Days” 118 5.10 Don Bloodgood postcard, “Here I Am in Arizona” 120 5.11 Don Bloodgood postcard, “Arizona” 121 5.12 George Avey, “National Monuments of Arizona” 123 5.13 George Avey, “Arizona’s National Monuments” 124 5.14 George Avey, “Arizona National Park Service Areas” 125 6.1 Jeffrey, Arizona Investment and Land Company Advertisement 132 6.2 US Forest Service, “National Forests in Arizona” 133 6.3 Jerry MacDonald, “Life Zones” 135 6.4 George Avey, details from Arizona Highways insert 136 6.5 Lollesgard Specialty Company postcard, “San Marcos Hotel and Bungalows, Chandler” 138 6.6 “Petrified Forest and Mountains in Arizona” 141 6.7 Natt N. Dodge, “Desert Areas in Arizona” 141 6.8 J. R. Willis, “I’m in New Mexico—My Ass Is in Arizona” 143 6.9 “Ghost Ranch Lodge, Tucson” 143 6.10 Norton Allen, “Clara Mae Mine” 145 6.11 Front cover graphic, “Arizona: The Nation’s Fastest Growing State” 147 7.1 A. O. Boeres, “Mission Style Bungalow” 153 7.2 “Typical Desert Home” postcard 153 7.3 Lollesgard Specialty Company, “The Apache Trail” 154 7.4 Norton Allen, “P[edr]o de Montoya Inscription” 157 7.5 Bernice Walkley Porter, details of “Tucson” 162 7.6 Norton Allen, “Trail to Hopi Snake Dance” 166 7.7 Norton Allen, “Desert Roses in Arizona” 168 7.8 H. Behn, “A map showing the location of Indian tribes & ancient ruins in the Southwest” 171 7.9 Independent News, “Apache County in Arizona” 175 8.1 Detail of “A Historic Day ‘Out Wickenburg Way’” 181 8.2 Rose Mary Goodson, “A Historic Day ‘Out Wickenburg Way’” 183 ...

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