Wal-Mart Wars: Moral Populism in the Twenty-First Century

Contents

>> vii Contents Acknowledgments ix Preface xiii Part 1 Why Should We Care about the Wal-Mart Debate? 1 Constructing Moral Markets 3 2 Contextualizing the Wal-Mart Wars 19 Part 2 Competing Frameworks for Market Morality 3 Individuals and Communities 45 4 Thrift and Benevolence 77 5 Freedom and Fairness 115 Part 3 Market Morality in Media and Politics 6 How Wal-Mart Wins the War of Words 153 7 Moral Populism in the Twenty-First Century 175 Appendix: Methodology 189 Notes 195 Bibliography 205 Index 215 About the Author 225 This page intentionally left blank ...