Making News at The New York Times

Index

@BBCbooks, 20

@BBCWorldservice, 20

@BrianStelter, 201

@MickiMaynard, 17

@nytimes, 192, 235

@times, 41

24/7 news cycle, 3, 5, 47, 241

A1, 9, 59, 61, 63, 91, 92, 196

Abelson, Reed, 174

Abramson, Jill, 96–99, 192, 193, 216, 220

Adobe: Excel, 82; Flash, 78; Illustrator, 81, 82

Advance Publications, 35

advertising, 28, 32, 35, 153, 219; banner, 219; FedEx, 165; job, 157; online, 13, 32; revenue, 40

Afghanistan War, 7, 44, 160

Airbus, 118

Alderman, Liz, 59, 63, 68, 140

Al Jazeera, 19–20, 195, 220

Alzheimer's disease, 100

Amazon, 80–81, 223. See also Kindle

American Online, 41

Anderson, C.W., 38, 229; Post-Industrial Journalism, 33, 222; Rebuilding the News, 24

Anderson, Jennifer, 30, 206

AOL Instant Messenger, 75

AP, 9, 34, 54, 62, 77, 120, 121, 136

Apple, 39, 73, 75–76, 77, 78, 79, 80, 81, 191. See also iPad; iPhone, iTunes

Arab Spring, 18, 19, 195

the Arkansas Democrat-Gazette, 36

ASAP journalism, 27–28, 47, 64, 86, 121, 139, 141, 144, 226, 230, 231

Associated Press (AP), 9, 10, 34, 54, 62, 77, 120, 121, 136, 238

The Atlantic, 37, 198

Austin, TX, 193

Baghdad, Iraq, 92, 202

Baghdad bureau, 238

Baker, Dean, 132

Bank of America, 51

banks, 49–50, 53, 55, 65–67, 70; Volcker rule, 58, 61; Wall Street, 96. See also Goldman Sachs

BBC, 20, 39, 114, 142

Beckett, Charlie, 18–19, 188

Bell, Emily, 236; Post-Industrial Journalism, 33, 38, 222

Belopotosky, Danielle, 13, 160

Benkler, Yochai, 18, 195, 235

Bennett, W. Lance, 232–33

Berke, Rick, 87, 98–99

Bernanke, Ben, 13, 160

Bernard, Tara Siegel, 217

Best Buy, 71

Bilton, Nick, 198–200; “The Blogosphere Reacts to Apple's iPad,” 81; day in the life of, 50–52, 73–84, 85, 210, 243; “Get Your Non-Apple News,” 81; “Google Adds More Social to Search,” 81; I Live in the Future and Here's How It Works, 74; “Monitoring Twitter's iPad Commentary,” 81; “Three Reasons Why the iPad WON'T Kill Amazon's Kindle,” 80, 81; “What's Not Apple,” 75

Bits, 50, 73–74, 75, 80, 83, 121, 126

Blackberry, 118, 198

Blair, Jayson, 7

Blankfein, Lloyd, 49, 56, 59

Bling Nation, 68

Bling Network, 68

blogs, 19, 75, 77, 120, 146, 143, 179, 180, 204, 213; liveblog, 250n17; live of 2004 presidential debate, 44. See also Bits; Bucks, 217; City Room; Engadget; GigaOM; Gizmodo; Mashable; MediaShift; NYTPICKER; nytimes.com, liveblog; Talking Points Memo; TechCrunch

Bloomberg, 137, 143, 145

B matter, 54, 56, 61, 129, 130, 232

Boczkowski, Pablo, 23, 42, 242

Bornemeier, Jane, 60, 166–67

The Boston Globe, 35, 223

Bowley, Graham, 71, 72, 243; day in the life of, 49–51, 52, 53–64, 84–85, 120, 128, 129, 164, 167, 233; “Strong Year for Goldman after It Trims Its Bonus Pool,” 61

BP, 98–100

branding, 189, 191, 200, 207, 215

Breed, Warren, 197, 206, 225, 229

Bruns, Axel, 187, 195

Bryant, Adam, 102–3, 105

Bucks, 217–18

Bucy, Erik, 15–16

Bumiller, Elisabeth, 202–3, 228

Bureau of Labor Statistics, 128

Bush, George W., 7

Business Day, 242, 243, 245

business desk, 5, 8–9, 14, 48, 50–51, 52, 71, 74, 84, 91, 96, 101, 102, 117, 127, 135, 140, 146, 147, 164, 166, 171, 176, 217, 242, 244, 247n2; online rhythms, 118–22; and print life cycle, 104–6

Buzzfeed, 36

cable news, 11, 135

Cameron, James, 180

The Capital Times in Wisconsin, 35

Carr, David, 32, 177, 178, 192, 197, 198, 236

Carter, Bill, 121–22

Carvin, Andy, 19

Castells, Manuel, 11

CBS, 227

CBS Evening News, 22

Center for Digital Future, 221

Center for Economic and Policy Research, 132

Chan, Sewell, 45; “A Fed Chairman's Life,” 13

chip-and-PIN credit cards, 66

Chivers, C. J., 192, 197

The Christian Science Monitor, 35

Christie, Chris, 113

churn, 9, 12, 28, 91, 122, 127, 128, 139–41, 148, 149, 182, 184, 219, 220, 225, 232

circulation decline, 33, 235; The Times, 24, 31–32, 95

citizen contributors, 214, 215

City Room, 45

CNBC, 130, 145, 176, 203

CND, 43–44

CNN, 22, 39, 88, 114, 142, 162–63, 209

Cole, Jeffery, 221

The Columbia Journalism Review, 12, 36, 237

Columbia University, 19, 200, 242

Consumer Reports, 143

Continental Airlines, 100

convergence culture, 213, 245

credit cards, 65, 69, 71, 250n10; fraud, 66; machines, 68

Credit Suisse, 59

Creswell, Julie, 174–75

Crimean War, 14

Cunningham, Randy “Duke,” 34

CyberTimes, 23, 42, 242

The Daily Show, 87, 88, 92

Darlin, Damon, 75, 168, 169

Dealbook, 59, 108, 186, 250n15

debit cards, 65

Denver, CO, 34

Derry, Ann, 157, 158, 165, 166

de Sola Pool, Ithiel, 15

Detroit, MI, 17, 173

Detroit Free Press, 35

Deuze, Mark, 10, 187

DeVigal, Andrew, 159–60, 173, 179, 181

Diamond, Edward, 236

display story, 107, 210

Dogg, Chris, 66–67

Doty, Cate, 116, 117

Dow Jones, 49, 136

down-page story, 107

Dremeaux, Lillie, 115–17

Dugan, John, 65–66, 71

Edgerley, Susan, 4, 44, 45

Eisenhower, Dwight, 8

El Mundo, 162

Emmy, 157, 159, 182, 183, 184

Engadget, 73, 76, 77

engagement, 3, 5, 14, 16, 20, 28, 29, 37, 154, 159, 183, 184, 190–91, 195, 211, 215, 219, 230, 239; audience, 47, 188, 193; Nisenholtz, 39

ethics, 29, 188–89, 202, 205, 208–13, 215, 235

Europe, 9, 53; market, 100, 119

European Union (EU), 66, 105

Facebook, 18, 20, 28, 36, 186, 187, 189, 190, 191, 192, 193, 194, 196, 197, 201, 202, 205, 206, 209, 210, 211, 215, 223, 229, 235, 241, 253n1

Faces of the Dead, 160

Federal Communications Commission, 12

FedEx, 164–65

financial crisis, 32, 49, 53, 55, 58

Financial Crisis Inquiry Commission, 96

Financial Times, 53, 56, 143

Franken, Al, 92

fresh content, 5–6, 9, 10, 27, 90, 109–10, 111, 113, 114, 115, 116–18, 119, 122, 123, 140, 148, 220, 225, 230; versus enduring, 13

Gallagher, David, 74, 102–3, 105–6

Galleon, 145

Gallup, 49–50

Gannett, 35

Gans, Herbert, 22, 92, 152, 227, 228, 229

Garrett, Jesse James, 16

Gawker, 128, 165

Geddes, John, 155, 184

The George Washington University, 192

Georgia, 34

Getzfred, Mark, 9, 54, 56–57, 61, 118, 119–21, 123, 129, 130, 131

GigaOM, 76

Gillen, David, 58–59, 60–61, 63, 108, 145, 166

Gillibrand, Kirsten, 113

Gillis, Justin, 105, 107

Gizmodo, 73, 76, 78

Globe and Mail, 19

Gmail, 66, 75

Goel, Vindu, 74, 77, 79, 80, 81, 172, 250n14

Goldman Sachs, 49, 51, 53–64, 85, 101, 120, 129, 146, 233, 250n4, 250n7

Goodman, Peter, 92, 128–29, 131–34

Google, 38, 39, 73, 102, 103, 105, 121, 191, 223; Documents, 179, 181, 246; Gchat, 201; News, 162

Gray Lady, 1, 5, 6, 8, 89

Great Depression, 53

Great Recession, 49, 92, 128, 239

Greenhouse, Steven, 91, 206

Grobart, Sam, 74, 250n14

Gross, Larry, 242

The Guardian, 20, 226

Gwertzman, Bernard, 42

hackers, 37–38, 223

Haiti, 93, 121, 162, 163

handoff meetings, 110–11

Harvard University: Shorenstein Center, 33

Headlam, Bruce, 202

headlines, 9, 54, 61, 108, 112–14, 115, 117, 121, 123, 130–31, 145, 149, 162, 200, 217; Web, 90, 118

Henriques, Diana B., 9, 46, 140–41, 217

Herald Tribune, 138

Hernandez, Javier, 129–31, 244

Hindman, Matthew, 37

Hirschorn, Michael, 39

home page, 2, 9, 46, 56, 57, 64, 77, 79, 82, 89, 91, 94, 101, 122, 125, 127, 149, 184, 219–20; churn, 140–41; competition, 141–43; daytime, 111–14, 119–20; editor, 3, 77, 110–11, 114, 122, 130, 134, 142, 232, 244, 245; Haiti earthquake, 121; night, 115–18; online rhythms, 109–11; producers, 117–18, 251n28

Hoyt, Clark, 166, 213

The Hub, 164

The Huffington Post, 36; OfftheBus campaign, 236

IMing, 75, 78, 82

immediacy, 8–13, 16, 27–28, 50, 65, 72, 78, 83, 85, 125–49, 152, 170, 182, 190, 221, 225, 230, 240; business news and print life cycle, 104–6; churn, 139–41; competition in the digital age, 141–43; fetishization of print product, 90–95; irony of, 87–124; new catch line at The Times, 128–34; old, 27; online and print in a digital-first world, 147–49; for Page One, 101–4; pressures, 52; scoop in a web-first world, 144–47; second-day story, 27, 63, 127–28, 134–39, 140, 238; unlocking the mystery of print newspaper, 95–101; values, 62, 63, 84, 86, 148–49, 185, 187, 231–33

Ingrassia, Larry, 79, 91, 98, 101, 105–6, 107–8, 242

instant messaging. See IMing

Institutional Review Board, 243

interactivity, 13–17, 28, 72, 150–85, 190, 218, 219; the appreciative, 174–78; churn, 149; disruption, 51; economic, 86; emergence of in online journalism, 182–85; introduction to, 156–57; multimedia, 225–26; multimedia meetings, 171–74; multimedia virus, 167–71; news, multimedia team, and web producers, 158–61; participation, 20; people who are, 161–64; planned, 84; practical reasons for embracing, 153–56; storytelling, 240; TimesCast, 164–67; and traditional media together, 179–81; values, 48, 85, 86, 187, 215, 233–34; video, 157–58; workflow, 52, 63

International Herald Tribune (IHT), 40, 53, 114, 118–19, 132–33, 140, 245

International Monetary Fund, 108

iPad, 27, 36, 50–51, 52, 75, 76, 77–85, 142–43, 201, 210, 216, 220, 223; name, 83–84

iPhone, 76, 77, 79, 81

Iran: “Green Revolution,” 18

Iraq: War, 7, 160, 202, 228; see also Baghdad

iSlate, 76

Israel, 113, 165

iTunes, 76, 81

Japan, 212

Japan Airlines, 118

Jarvis, Jeff, 188, 195, 236

Jenkins, Henry, 213–14

Joachim, David, 91, 186, 198

Jobs, Steve, 52, 76, 77–78, 79

Jones, Alex S., 33; The Trust, 8

Jones, Jason, 87–88

The Journal, 44, 56, 62, 63, 84, 127, 142–43, 144, 146, 147

JPMorgan, 53, 61, 68

Karlsson, Michael, 12

Keller, Bill, 18, 30, 44, 45, 46–47, 87, 98, 99, 165–66, 196, 244

Kenya, 44

Kindle, 79, 80–81, 118

Klinenberg, Eric, 23

Knight Foundation, 37, 38, 195–96, 236–37

Knight News Challenge, 37

Knight-Ridder, 34

Kohn, Donald, 120

Kristof, Nick, 192, 197

Landman, Jonathan, 45, 47

The Lede Blog, 197, 220

Lee, Jenny, 8, 236

Leighty, Keith, 104

LexisNexis, 71

Lexus, 143, 144

Lieber, Ron, 178–81

live blogs, 44, 52, 76–77, 220

Livingston, Steven, 232

Lohr, Steve, 74, 126

London School of Economics, 18, 39, 40, 188, 191

Los Angeles, CA, 135, 251n23

Los Angeles Times, 35, 222

Lyons, Pat, 110, 112, 114, 120, 142

Mabry, Marcus, 69, 102, 103

MacDougall, A. Kent, 229

Mackey, Rob, 19

Madoff, Bernie, 217

Marin County, CA, 71

Marketwatch, 143

Markoff, John, 65, 79

Martin, Andrew: day in the life of, 50, 51–52, 64–73, 84, 85, 86, 156, 171–72, 175, 178, 243

Mashable, 200

Maynard, Micheline, 17

McDonald, Brent, 69, 70, 71, 73

McGowan, William, Gray Lady Down, 8

McKenna, Kevin, 42, 141, 171, 179, 180–81, 239, 242

MediaShift, 19

Meier, Barry, 125, 126

Meislin, Rich, 41

methods, 242–6

Miami Herald, 162, 222

Microsoft: Outlook, 66; Word, 244

Miller, Claire Cain, 80

Miller, Judith, 7

MinnPost, 37

Mnookin, Seth, 39

Monsanto, 105

Morgan Staney, 53

Morgenson, Gretchen, 65

Moss, Michael, 150–51, 157

Mossberg, Walt, 77

Mouawad, Jad, 137

Mozilla, 37, 38

MSN, 39

Mullany, Gerry, 115

multimedia, 3, 6, 14–16, 27, 28, 45, 51, 60, 63–64, 66, 69, 71–73, 84, 100, 149, 205, 218, 219, 225, 229, 235; era, 236; interactivity, 151, 152, 153, 155, 158–61, 167–84; meetings, 171–74; storytelling, 151; team, and web producers, 158–61, 163; virus, 167–71

Munich Crisis, 10

Murphy, Eileen, 35

NBC, 227

NBC Nightly News, 22

Nelson, Bill, 98

networked journalism, 20, 188, 195, 211, 236

Neuman, Willie, 74, 198–200

New Jersey, 34, 113

newspapers: bankruptcy, 34; circulation decline, 24, 31–32, 33, 95, 235; placement of articles, 106–9; print, 95–101. See also Home Page; Page One; specific name of newspaper, e.g., Rocky Mountain News

Newsweek, 22, 227

New York Magazine, 7, 218

The New York Observer, 217

New York Times Electronic Media Company, 41–42

The New York Pulse, 41

The New York Times: in 2010, 30–48; advantage, 221–24; buyouts, 31, 39, 40; circulation decline, 24, 31–32, 95; digital subscriptions, 35, 39, 40; established, 6, 224, 237; future, 216–41; layoffs, 7, 33, 39, 229; newsstand price, 39; ownership, 7, 238; print subscriptions, 35; staff reductions, 38; state of, 38–40; stock ownership, 7, 55–56, 222; stocks, 30; Web history, 41–48; Web site, 3. See also Bits

New York Times Co., 39, 118

Niemi, Dan, 56, 131, 143

Nisenholtz, Martin, 39, 78, 154, 155, 159, 184, 190, 194, 242

NPR, 19, 223

Nussbaum, Emily, 218

NYguild, 40

nytimes.com, 3, 5, 9, 42, 44, 82, 88, 89, 90, 111, 112, 113, 114, 115, 122, 123, 126, 139, 158, 161, 183, 221, 241, 251n28; liveblog, 52, 75, 76–80, 81, 82–83, 114; paywall, 190, 220

Obama, Barack, 57, 58, 59, 61, 113, 236, 237

O'Brien, Conan, 121

O'Brien, Tim, 105

OCC. See Office of the Comptroller of Currency

Office of the Comptroller of Currency (OCC), 65, 68, 70, 71

O'Kelley, Winnie, 60, 61, 105, 107, 133, 146, 147

O'Leary, Amy, 161–63, 171, 172, 173

One in Eight Million, 159

Page One (documentary), 254n28

Page One, 3, 5–6, 13, 27, 40, 53, 59, 60, 68, 79, 81, 89, 91–94, 95, 96–97, 99, 100, 106, 108, 113, 116, 125, 126, 127, 129, 133, 139, 140–41, 146, 148, 161, 164, 165, 166, 173, 174, 175, 182, 183–84, 196, 243, 245, 250n8; immediacy for, 101–4; TimesCast 167

Paris, France, 66, 114, 119, 138, 140, 245

participation, 5, 16, 17–20, 28–29, 37, 48, 51, 52, 63, 64, 83–84, 86, 185, 186–89, 197, 217, 218, 223, 226–27, 229, 230, 234–35, 238, 253n1; economics, 191, 192, 194–95; ethical concerns, 208–13; new practices in the newsroom, 197–200; no time, 205–8; part of everyday workflow, 200–205; rounding up, 213–16. See also Facebook; Twitter

Patterson, David, 96

paywall, 35–36, 40, 48, 190, 216, 220

PBS, MediaShift, 19

Pew Research Center, 192; State of the News Media Report, 33

Philadelphia Daily News, 24

The Philadelphia Inquirer, 24, 34

Photoshop, 82

Piano, Renzo, 1, 29, 218

Pilhofer, Aron, 159–60

placement of story, 89, 91, 105, 106–9, 110, 111

Pogue, David, 75, 176, 192, 197, 204, 207; The World According to Twitter, 203

Politico, 36

Port Authority, 2, 218

Poynter, “Facebook for Reporting and Storytelling,” 19; “The Problem with Retweets and How Journalists Can Solve It,” 19; “Social Media Webinar Series,” 19

Preston, Jennifer, 186, 193, 194, 195, 196, 217, 235

print product: business news, 104–6; fetishization of, 90–95; and online routines, 122–24; routines, 42, 89, 90, 108–9, 122–24

produsage, 187, 195

ProPublica, 37

Pulitzer Prizes, 7, 14, 19, 37, 150, 151, 156, 173, 178, 183, 219; Day, 30; National Reporting, 34, 36

Quartz, 37

radio, 10, 207, 209

Rampell, Catherine, 92, 218

Reuters, 19, 54, 56, 165–66, 202; Iraq, 228

Richtel, Matt, 157; “Driven to Distraction,” 150, 219

Roberts, Jim, 43, 94, 95, 98, 100, 101, 110

Robinson, Janet, 39, 40

Rocky Mountain News, 34

Rosen, Jay, 18, 195, 236

Rosenbloom, Stephanie, 184

routines, 5, 6, 9, 17, 21–26, 38, 48, 50, 64, 69, 72, 84, 117, 137, 147, 149, 165, 170, 185, 194, 199, 204, 206, 225, 228, 232; 24/7, 16; home page, 114; old, 10, 14, 197; online, 122–24; print, 42, 89, 90, 108–9, 122–24

Rusbridger, Alan, 214

Ryfe, David, 23, 222

Salazar, Ken, 99

San Diego Union-Tribune, 34

San Francisco, CA, 65, 75, 76, 77, 79, 80, 82, 102

San Francisco Chronicle, 33

Saratoga Springs, NY, 68

Schneider, Vanessa, 196

scoop, 11, 27–28, 121, 127–28, 144–47, 148, 250n8

SCOTUSblog, 37

Seattle Post-Intelligencer, 34

second-day story, 27, 63, 127, 128, 134–39, 140, 238

Securities and Exchange Commission (SEC), 101, 108

Seelye, Kit, 44

Segal, David, 177–78

Senate Banking Committee, 67

Sesno, Frank, 209

Shahzad, Faisal, 97

Shirky, Clay, 18, 38, 236; Post-Industrial Journalism, 33, 222

Shorenstein Center, 33

Silicon Valley, 39

Singer, Natasha, 207, 209, 218

“Snowfall: The Avalanche at Tunnel Creek,” 219

social media editors, 19, 195

South by Southwest, 193, 200

Spruill, Fiona, 161

Star Tribune, 36

state house reporters, 34

Stelter, Brian, 91, 192, 197, 200–203, 207, 210, 212, 228

Slim, Carlos, 39

Smith, Stephanie, 151

Solis, Hilda, 133

Sorkin, Andrew Ross, 198; Dealbook, 186

spreadable Web site, 189–90, 193, 223, 230

Spruill, Fiona, 161

Starkman, Dean, 12–13, 149, 237

Starr, Paul, 33, 34

Steensen, Steen, 16

Stelter, Brian, 91, 192, 197, 200–203, 207, 210, 212, 228

sticky Web site, 29, 153, 158, 189–90, 193, 219, 223, 230

stock market, 250n7

stock ownership, 7, 222

Stone, Brad, “Three Reasons Why the iPad WON'T Kill Amazon's Kindle,” 80

Story, Louise, 197

Streitfeld, David, 206

sub-brands, 193

subscriptions: digital, 35, 39, 40; print, 35

Sulzberger, Arthur Ochs, Jr., 7, 18, 39, 40, 94, 191–92, 194

Sunday Times, 7, 13, 92, 177; Business section, 53, 58, 174

Supreme Court, 37

Surman, Mark, 37

Sussman, Mick, 110, 112–15, 116, 117, 118, 119, 120, 122, 141, 142

Tabuchi, Hiroko, 212–13

take-out, 27, 134

Talese, Gay, The Kingdom and the Power, 8

Talking Points Memo, 36–37

TechCrunch, 76

Texas, 34, 37. See also Austin

The Texas Tribune, 37

Tifft, Susan E.: The Trust, 8

Time, 22, 227, 229

TimesCast, 60, 71, 113, 164–67

The Times-Picayune (New Orleans), 35

TimesSelect, 35

Times Square, 1–2; bombing, 97, 100–101

“Times Talks,” 1

top of the page story, 107

Toyota, 119, 143, 212, 213

Trenton, NJ, 34

Tribune Company, 34

Tuchman, Gaye, 22

Tumblr, 192, 201

TVNewser, 200

Tweetdeck, 186, 253n2

Twitter, 17, 18, 20, 28, 29, 52, 75, 76, 77, 78, 79–84, 176, 186, 187, 191, 192, 193, 196–202, 203–4, 205, 206, 210, 211, 212, 213, 215, 217, 218, 223, 228, 231, 233, 235, 253nn1–2

United Airlines, 100

University of California, Berkley, 19

University of Pennsylvania, 242; Wharton School, 154

University of Missouri, 19

University of Southern California: Annenberg School for Communication and Journalism, 242

USA Today, 19, 35, 221

user-computer interaction. See interactivity

US Federal Reserve, 9, 13, 58, 160; Board, 120

Uzbekistan, 44

values, 4, 5–6, 8, 21–26, 29, 37, 40, 48, 50, 52, 65, 117, 184, 185, 188, 197, 215, 216–17, 223–27, 228, 230, 240, 250n5; contested, 14, 17, 27, 28, 63, 86, 89, 128, 139, 144, 147, 148, 149, 152, 156, 205, 214, 217, 224, 225, 232, 241; emergent, 25–26, 51, 86, 123, 128, 148, 181, 214, 217, 224, 231; immediacy, 148–49; Web, 62, 224

Vega, Tanzina, 173, 178–81

video, 46, 60, 69–73, 100–101, 113, 202–3; editor, 64, 72, 165, 180–82; “games,” 150; interactivity, 151, 157–58 159, 160, 166, 167, 168, 170, 173, 175, 176, 179; producer, 70; team, 51, 156–58, 169; Web, 63–64, 154, 160, 164, 177

videotext, 41

Viniar, David A., 57

Voice of San Diego, 37

Volcker, Paul, 58

Volcker rule, 58, 61

Wal-Mart, 172

Wall Street, 53, 55–56, 59, 62, 96, 227, 239

The Wall Street Journal, 19, 20, 37, 77, 80, 114, 142, 143, 164, 221, 229; circulation decline, 33; subscriptions, 35

Walt Disney Company, 191

Warren, Elizabeth, 70

Washington, D.C., 65, 135, 210

Washington Mutual, 146

The Washington Post, 19, 20, 62, 114, 142, 221, 222, 223

Web, 3–4; newsroom, 2; operation, 2–3; producers, 3, 13–14, 43, 44, 46, 47, 52, 69, 72, 74, 90, 109, 111, 112, 114, 115–16, 156, 158, 159–63, 172, 178, 179, 181, 201

Wells Fargo, 53

Wharton School of Business, 154, 190

WikiLeaks, 202, 203, 254n28; #wikileaks hashtag, 203

Wikipedia, 78, 188

Wired, 198

Wortham, Jenna, 74, 76, 198, 199–200

“write-thru,” 134

Wyatt, Ed, 135–37, 210–11, 217–18

Yahoo!, 39, 238

YouTube, 28, 187, 241

Zell, Sam, 34