Fair Trade from the Ground Up: New Markets for Social Justice

Index

187 Index Page numbers followed by b, f, t, and n refer to boxes, figures, tables, and notes, respectively. activists and activism: and community economies, 104; CSA programs and buy local campaigns and, 106–7; environmentalism and, 111–12; Fair Trade Towns and, 107, 108–10; faith as ideological tie, 110–11; future and, 161; and global interpersonal relationships, 112–18; ideological communities and global citizenship, 103–4; ideological underpinnings, 107–8; individualistic, contract, and collective action, 99; interdependence within communities , 104–5; interview subjects, 101–2; place and context and, 118; points of entry, 103; political/transformative vs. market-centered perspective, 156–61; statewide coalitions, 110; tensions over mainstreaming, 155 ADISQUE (Association de Desarollo Integral Sostenible de Quetzaltepeque) (Guatemala), 167n4 aid, foreign, 61, 65 AKSCG (Association of Kilimanjaro Specialty Coffee Growers) (Tanzania), 18 alternative globalization approach, 165n7 “Alternative High Street,” 89 ambassadors, Fair Trade, 111 Andersen, Jørgen Goul, 98 Anderson, Barth, 102t, 104, 105f, 112, 115 APARM (Peru), 62 apparel, 149–50 Aranda, Josefina, 60, 166n4 Arnot, Chris, 93, 98 ASASAPNE (Guatemala), 62 Asociación de parceleros y pequeños productores de bananos (ASOPROBAN) (Colombia), 56, 58, 63 Asociación Integral Unidos para Vivir Mejor (ASUVIM) (Guatemala), 167n4 Association de Desarollo Integral Sostenible de Quetzaltepeque (ADISQUE) (Guatemala), 167n4 Association of Kilimanjaro Specialty Coffee Growers (AKSCG) (Tanzania), 18 Index 188 ASUVIM (Asociación Integral Unidos para Vivir Mejor) (Guatemala), 167n4 Bacon, Christopher, 27 bananas, 22, 31–32, 167n11 Barefoot Roasters, 133b Baril, Cate, 151–52 Barrientos, Stephanie, 84–86 Bartley, Tim, 76 Basu, Arnab, 93–95, 97 “Battle of Seattle” (WTO protests, 1999), 110 Bean, Donna, 134 Becchetti, Leonardo, 92, 96, 98, 169nn17– 18 Beck, Ulrich, 108 Belasco, Judith, 102t, 106, 110–11, 115 Besky, Sarah, 26 Bezençon, Valéry, 82–84, 169n10 big-box stores, 151–54 biodynamic farming, 166n9 Bisaillon, Véronique, 158 Black Gold (documentary), 131 Blili, Sam, 82–84, 169n10 bluewashing, 84, 160, 169n12 Boxall, Peter C., 93, 98 Brandeis University, 121 brand extension, 78–79 brand loyalty, 78 Bryant, Raymond, 90–91 buy local campaigns, 106–7 Buzz Mobile (Green Mountain), 80 CAC Pangoa cooperative (Peru), 62 Cadbury, 31, 159, 167n10 Cafédirect, 86–87, 88 Café Nica, 6 Cash, Sean B., 93, 98 cash payments to individuals, 72 Catholic Church, 15 Catholic Relief Services (CRS), 111 cause-related marketing, 78 CECANOR (Peru), 62 Celt, Stephanie, 102t, 110 Central Cooperativas Agropecuarias “Operacion Tierra” (CECAOT) (Bolivia), 15 CEPCO (Coordinadora Estatal Productores Café Organico) (Mexico), 14, 60, 166n4 CEPICAFE (Peru), 18 certification: Fair for Life label, 150–51; fees for, 25; generic standards for, 9; market demand linked to, 30; of new products, 34–35; Scientific Certification Systems, 162; who must be certified, 165n2. See also specific products Chile, 22–23, 29 Chiquita, 167n11 chocolate and quality differentiation, 30–31 Christian Aid, 87 Cippi Harte, Pattie, 102t, 106–7, 111, 117f, 118 citizenship, global, 104, 115–16. See also activists and activism Clarke, Nick, 99 clean-washing, 84, 160 clothing, 149–50 club vs. public goods, 58–61 cocoa and quality differentiation, 30–31 cocoa imports, U.S., 146t coffee: Cup of Excellence awards, 40–41; cupping facilities, 41; first purchases of Fair Trade, 77; international Fair Trade standards, 38; quality differentiation, 28–29; Sam’s Club and, 153–54; trading relationships and networks, 113–15; U.S. import statistics, 146t. See also Guatemala , Fair Trade coffee in coffee crisis, 7–8 community economies, 104 Community Supported Agriculture (CSA) programs, 106–7 Conroy, Michael, 80 conscious consumption, 158 consumers and consumption: brand Index 189 attachment, 78; conscious, 158; education campaigns and targeting, 89–90; human rights and, 97; interest-behavior gap, 98; knowledge, attitudes, and beliefs, 91–93; political, 91, 98–100; price and, 93–95; taste for ethics vs. ethical taste and, 90–91; values and, 95–97. See also retailers and distributors control beliefs, 91 Coocafé (Costa Rica), 18, 21–22, 58 Cooke, Abigail, 11 Coop, 82–84, 88 Co-op, 84–85 COOPE CERRO AZUL (Costa Rica), 58 Cooperativa Huadquiña (Peru), 56 Coordinadora Estatal Productores Café Organico (CEPCO) (Mexico), 14, 60, 166n4 corporate social responsibility (CSR), 82–83, 88 corruption, 38 Costa Rica: Coocafé, 18, 21–22, 58; women in, 27 cotton, 150 coyotes, 49–51 Crecer, 53 CSA (Community Supported Agriculture) programs, 106–7 Cunningham, Mark, 132, 134, 135–36, 139 Cup of Excellence awards, 40–41 Darjeeling tea, 26, 166n6 Davenport, Eileen, 169n10 Davies, Iain, 86–88...