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Suggested Readings | Leituras sugeridas General References | Referências gerais Castor, Belmiro Valverde Jobim. (2000). O Brasil não é para amadores: Estado, governo e burocracia na terra do jeitinho. Curitiba, EBEL, IBQP-PR. Gesteland, Richard R. (2001). Cross-Cultural Business Behavior: Marketing, Negotiating and Managing across Cultures. (2nd ed.). Handelsshojskolens Forlag: Copenhagen Business School Press. Hampden-Turner, Charles, and Fons Trompenaars. (2000). Building CrossCultural Competence. New Haven: Yale University Press. Hofstede, Geert H. (2001). Culture’s Consequences: Comparing Values, Behaviors, Institutions, and Organizations across Nations. (2nd. ed.). Thousand Oaks, CA: Sage Publications. Hofstede, Geert H., and Gert Jan Hofstede. (2005). Cultures and Organizations : Software for the Mind. (2nd. ed.). New York: McGraw-Hill. Lewis, Richard D. (1999). When Cultures Collide: Managing Successfully across Cultures. London: Nicholas Brealey Publishing. Matta, Roberto da. (1984). O que faz o Brasil, Brazil? (2nd ed.). Rio de Janeiro, Brasil: Editora Rocca. Morrison, Terri, Wayne A. Douress, and Joseph J. Douress. (1997). Dun & Bradstreet’s Guide to Doing Business around the World. Englewood Cliffs, NJ: Prentice Hall. Motta, Fernando C. Prestes, and Miguel Caldas. (1997). Cultura organizacional e cultura brasileira. São Paulo: Editora Atlas. Novinger, Tracy. (2004). Communicating with Brazilians: When “Yes” Means “No.” Austin, TX: University of Texas Press. Oliveira, Jacqueline. (2001). Brazil: A Guide for Businesspeople. Yarmouth, ME: Intercultural Press. Page, Joseph A. (1995). The Brazilians. Reading, MA: Perseus Books. 192 Suggested Readings/Leituras sugeridas Victor, David A. (1992). International Business Communication. New York: HarperCollins. Wagley, Charles. (1971). An Introduction to Brazil. (Rev. ed.). New York: Columbia University Press. Chapter Readings | Leituras dos Capítulos 1: THE PRESSURE’S ON Gouvea, Raul. (2004). Brazil: A Strategic Approach. Thunderbird International Business Review, 46(2), 165–90. Hofstede, Geert, & Hofstede, Gert Jan. (2004). Cultures and Organizations, Software of the Mind: Intercultural Cooperation and Its Importance for Survival. New York: McGraw-Hill. Morrison, Terri, Conaway, Wayne, & Douress, Joseph. (1997). Dun & Bradstreet’s Guide to Doing Business around the World. New Jersey: Prentice Hall. Similar Companies and Other Websites Companhias similares e outros websites Associação Brasileira de Limpeza: http://www.abralimp.org.br Goodyear: http://www.goodyear.com.br Biz Trade Shows: http://www.biztradeshows.com 2: WORLD SHIP Hofstede, Geert. (2003). Culture’s Consequences: Comparing Values, Behaviors , Institutions, and Organizations across Nations (2nd ed.). Newbury Park, CA: Sage Publications. Ogier, Thierry. (1999). Port’s Labour Burden. Business Latin America, 34(49), 2. O’Keefe, Hsu, & O’Keefe, William M. (2004). Business Behaviors in Brazil and the USA: Understanding the Gaps. International Journal of Social Economics, 31(5/6), 614–22. Similar Companies and Other Websites Companhias similares e outros websites DHL: http://www.dhl.com.br FedEx: http://www.fedex.com/br United Parcel Service (ups): http://www.ups.com/content/br/pt/index.jsx [18.221.222.47] Project MUSE (2024-04-25 04:38 GMT) Suggested Readings/Leituras sugeridas 193 3: BURGER WORLD DaMatta, Roberto. (1984). O que faz o Brasil, Brasil? Rio de Janeiro, Brazil: Editora Rocca. Hoecklin, Lisa. (1995). Managing Cultural Differences: Strategies for Competitive Advantage. New York: Addison Wesley. Marketing Watch. (2000). Business Latin America, 35(35), 7–8. Wagley, Charles. (1971). An Introduction to Brazil. New York: Columbia University Press. Similar Companies and Other Websites Companhias similares e outros websites Associação Brasileira de Franchising: http://www.abf.com.br> Bob’s: http://www.bobs.com.br Burgão: http://www.burgao.com McDonald’s: http://www.mcdonalds.com.br 4: ELECTRO WORLD Ettorre, Barbara. (1998). A Business Case for Today’s Brazil and Argentina. Management Review, 87(9), 10. Nelson, Roy. (2000). Interview Brazil: Risks and Opportunities. Thunderbird International Business Review, 42(6), 677. Sticking to Their Guns. (2002). LatinFinance, Supplement Issue (140), 21–24. Similar Companies and Other Websites Companhias similares e outros websites Bosch Eletrodomésticos: http://www.boscheletrodometicos.com.br General Electric: http://www.gedako.com.br Multibras sa Eletrodomésticos: http://www.multibras.com.br Phillips: http://www.phillips.com.br 5: PETRO FIBRAS Dannemann, Robert N. (1966). Problems of Human Resources in Brazil. International Labour Review, 94(6), 570–90. Ogier, Thierry. (1999). Port’s Labour Burden. Business Latin America, 34(49), 2. 194 Suggested Readings/Leituras sugeridas Similar Companies and Other Websites Companhias similares e outros websites Movimento Sindical: http://www.sindicato.com.br Petrobras: http://www.petrobras.com.br Texaco: http://www.texaco.com.br Shell: http://www.shell.com.br 6: WORLD CAR Manning, Tracey T. (2003). Leadership across Cultures: Attachment Style In- fluences. Journal of Leadership and Organizational Studies, 9(3...

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