Cover

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Title Page

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p. i

Copyright Page

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p. iii

Table of Contents

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p. vii

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Acknowledgments

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pp. ix-x

I am indebted to a great many people for the completion of this book. The project began under the thoughtful guidance of Michael McGerr at Indiana University, a mentor of the very highest order. His invaluable advice always steered me in the right direction. I also benefited from my work at Indiana with Nick Cullather and John Bodnar and from their early commentary on the manuscript...

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Introduction: Framing the Frame

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pp. 1-10

“In case you missed it, a few days ago Senator Clinton tried to spend one million dollars on the Woodstock concert museum,” said Senator John McCain, referring to Hillary Clinton at a 2007 Republican presidential debate. “Now, my friends, I wasn’t there,” McCain said. “I’m sure it was a cultural and pharmaceutical event. I was tied up at the time.” McCain’s next words were drowned out by loud cheers and a sustained standing ovation from the partisan audience...

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Chapter 1: “The Sixties”: Defining an Era

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pp. 11-27

American politicians frequently speak of two 1960s—an earlier part, which they view favorably, and a later part, which they do not. Also, when they say “the sixties,” they tend to mean 1964–1974, not 1960–1969: “the sixties” thus exclude President Kennedy but include President Nixon. Eager as they are to demonize what they dislike about “the sixties,” conservatives owe much to that era. “The sixties” were a gift to the Right, as the decade—along with the Watergate scandal and the loss of the war in Vietnam in the early 1970s...

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Chapter 2: Blaming “the Sixties”: The Rise of Ronald Reagan

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pp. 28-44

By characterizing his political rise as an antidote to the 1960s, Ronald Reagan successfully propelled debate about the decade to the center of American politics. But long before the phrase “the sixties” entered the national vocabulary, before the backlash against the Great Society had begun, and even before Reagan had won his first election in 1966 as governor of California, he expressed his hostility to the liberal ideas associated with the era...

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Chapter 3: A Tale of Two Sixties: Reagan’s Use of JFK and LBJ

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pp. 45-69

Reagan may have demonized the 1960s throughout his presidency, but he was always careful to distinguish between the Kennedy and the Johnson years. Reagan must have felt almost as much disdain for the Kennedy administration as he did for Johnson’s—he voted for neither candidate and publicly criticized each—but as president he could not openly say so, for the Kennedy myth had grown much too powerful by the 1980s. So Reagan simply co-opted Kennedy and claimed to admire him as much as anyone else...

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Chapter 4: Reagan and the Memory of the Vietnam War

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pp. 70-92

While President Ronald Reagan blamed the 1960s for many problems, he saw as its greatest sin the shattering of the nation’s morale. The country had ceased to believe in itself, he said in 1980. Reagan vowed to renew America by curing the Vietnam syndrome, broadly defined as a reluctance to project military force abroad after the defeat in Vietnam...

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Chapter 5: Remembering Vietnam and the Civil Rights Movement: George H. W. Bush’s 1960s

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pp. 93-112

George H. W. Bush’s positions on the critical issues of the 1960s played a prominent role in his presidency. He referred often to the Vietnam War as well as to the civil rights movement. The 1988 election turned in large part on memories of the 1960s, as Bush used the themes of patriotism, race, and crime to discredit the Democratic nominee, Massachusetts governor Michael Dukakis. Like Reagan, Bush constantly used the “bad sixties” as a stick to beat his opponents, blaming the era for Americans’ reluctance to employ military force and a decline in patriotism...

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Chapter 6: George H. W. Bush and the Great Society

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pp. 113-130

Fundamental to George H. W. Bush’s sentiments toward the 1960s was the belief that the government was encouraging bad personal behavior. He consistently attacked the Great Society, asserting that the ambitious government programs of the 1960s had failed. He argued that his own volunteerism program, “A Thousand Points of Light,” would improve society more than Johnson’s government programs had...

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Chapter 7: Bill Clinton and the Heroes of the 1960s: Using Liberal Icons for Conservative Ends

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pp. 131-157

The 1960s figured prominently in Bill Clinton’s presidency. Clinton and his supporters tried to identify themselves with the idealism of the early 1960s: John F. Kennedy, the Peace Corps, and Martin Luther King and the pre-1965 civil rights movement, while Clinton’s detractors tried to link him with the second half of the decade, focusing on his having avoided the draft, smoked marijuana, and strayed from his marriage...

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Chapter 8: Vietnam and “the Sixties” in the Clinton Presidency

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pp. 158-178

Soon after the 1992 election Bill Clinton received a letter from Robert McNamara, JFK and LBJ’s defense secretary. “For me—and I believe the nation as well—the Vietnam War finally ended the day you were elected president,” he wrote. McNamara had decided to write on hearing of Clinton’s friendship at Oxford with roommate Frank Aller, a draft resister who committed suicide in 1971. “...

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Chapter 9: The “Un-Sixties” Candidate: George W. Bush

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pp. 179-199

As the end of the Clinton presidency drew near, the political use of the 1960s only intensified. The leading Republican candidate, Texas governor George W. Bush, was openly hostile to the decade that shaped his generation. While presidents before him (Ronald Reagan and, to a lesser extent, Bill Clinton) differentiated between the “good sixties” and the “bad sixties,” Bush drew no such distinctions. Consistently he characterized the 1960s as an era that destroyed all the good his father’s “Greatest Generation” had achieved...

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Chapter 10: Framing John Kerry: The 2004 Presidential Campaign and “the Sixties”

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pp. 200-220

The 2004 election campaign reignited the simmering fight over discordant memories of the 1960s by focusing on the most painful issue of that time: the war in Vietnam. The Democrats tried to take advantage of nominee Senator John Kerry’s distinguished service record in the war: Kerry, a navy lieutenant, was awarded a Silver Star, a Bronze Star with Combat V for valor, and three Purple Hearts. As a decorated hero, to the Democrats he seemed emblematic of the “good sixties”...

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Conclusion: The Persistent Power of the 1960s

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pp. 221-232

Liberal Democrats recall the 1960s as a high point of American idealism. They long for the sense of promise of John Kennedy’s presidency, exemplified by the Peace Corps, the New Frontier, and the feeling of optimism Kennedy inspired. Liberals also admire the Great Society’s efforts— and accomplishments—in fighting poverty, improving health care, and providing educational opportunities to all Americans...

Appendix: Alphabetical List and Identifications of Individuals Interviewed

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pp. 233-239

Notes

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pp. 241-282

Index

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pp. 283-290

Back Cover

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