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A feminist and Foucauldian analysis of a variety of emerging gendered discourses. Drawing on Foucault’s notion of governmentality, this collection explores relations between the intimate governance of bodies and political governance. The contributors offer empirically grounded yet theoretically sophisticated case studies showing how gendered, racialized, and socioeconomic agendas structure medical and scientific practices. Developing and utilizing a poststructuralist feminist framework, the chapters investigate emerging gendered discourses and practices around health, such as breast cancer charities, lifestyle genetic testing, new reproductive technologies, and the development and marketing of various psychotropic and hormonal drugs. This will be a key reader for anyone interested in the social implications of cutting edge medical technologies.

Table of Contents

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  1. Cover
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  1. Title Page
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  1. Contents
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  1. Introduction: Governing the Female Body Three Dimensions of Power
  2. pp. 1-16
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  1. Part I: Mediated Self-Health
  1. 1 “It’s Down To You”: Psychology, Magazine Culture, and the Governing of Female Bodies
  2. pp. 19-39
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  1. 2 Beyond Pill Scares?: Online Discussion on Genetic Thrombophilia and Gendered Contradictions of Personalized Medicine
  2. pp. 40-58
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  1. 3 Gender, Pathology, Spectacle: Internet Addiction and the Cultural Organization of “Healthy” Computer Use
  2. pp. 59-82
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  1. Part II: Privatization and the Body Proper-ty
  1. 4 Pink Ribbons Inc.: The Emergence of Cause-Related Marketing and the Corporatization of the Breast Cancer Movement
  2. pp. 85-111
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  1. 5 Regulation through Postfeminist Pharmacy: Promotional Discourse and Menstruation
  2. pp. 112-133
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  1. 6 Productive Bodies: Women, Work, and Depression
  2. pp. 134-155
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  1. Part III: Transnational Body Politics
  1. 7 The Pill in Puerto Ricoand Mainl and United States: Negotiating Discourses of Risk and Decolonization
  2. pp. 159-185
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  1. 8 Biopolitical Media: Population, Communications International and the Governing of Reproductive Health
  2. pp. 186-205
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  1. 9 Disciplining the Ethnic Body: Latinidad, Hybridized Bodies and Transnational Identities
  2. pp. 206-229
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  1. Part IV: Science, Nature and Gender
  1. 10 “Doing What Comes Naturally . . .”: Negotiating Normality in Accounts of IVF Failure
  2. pp. 233-252
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  1. 11 Feminism’s Sex Wars and the Limits of Governmentality
  2. pp. 253-270
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  1. 12 Beyond X-X and X-Y: Living Genomic Sex
  2. pp. 271-293
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  1. Contributors
  2. pp. 295-298
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  1. Index
  2. pp. 299-310
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