Cover

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pp. 1-1

Title Page, Copyright, Dedication

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pp. 2-7

Contents

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pp. vii-viii

Abbreviations

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pp. ix-x

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Introduction: A North Woods Transformation

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pp. xi-xx

For centuries, Ojibwe people enjoyed dense green forests, abundant wildlife, and waters teeming with fish on land that the United States later labeled northern Minnesota, northern Wisconsin, and Michigan’s Upper Peninsula. By the end of the nineteenth century, mining and logging had stripped this land of much of its natural wealth and splendor. ...

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Chapter 1: A Crop Worth Cultivating: Creating the North Woods

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pp. 1-42

Depicting a farmer holding a hoe with “publicity” emblazoned on the bottom, looking at a bush full of moneybags denoting $450 million in tourist expenditures since World War I, a 1920s cartoon captured tourism’s growing impact on Minnesota’s economy, people, and landscape. Beside the farmer is a watering can with “hospitality” in prominent letters ...

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Chapter 2: Tourists Do Not Deplete Our Soil: Interwar Land Conservation

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pp. 43-72

In 1920, author, professor, and Michigan Land Economic Survey organizer Parrish Lovejoy arrived in Michigan’s Upper Peninsula, where he marveled at the devastation of “brushy wastes of scrub, fire-weed forests, bleached snags and charred stumps” as well as the potential of Michigan’s northern lands.1 ...

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Chapter 3: No Dull Days at Dunn's: Labor and Leisure in the North Woods

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pp. 73-120

Between the world wars, North Woods resorts, lodges, housekeeping cabins, tourist camps, and state parks attracted growing numbers of vacationers seeking respite in natural surroundings. With more Americans receiving time off from work, proprietors and employees helped shape a new regional tourist identity and landscape with help from vacationers. ...

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Chapter 4: Tell the World about Your Charms: The Promotional Appeal

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pp. 121-152

Whether reciting poems on the Upper Peninsula, pulling out a map while driving and looking for directions to Minnesota’s Arrowhead, or sitting at home reading about northern Wisconsin’s lakes, vacationers encountered an array of promotional materials designed to lure them north during the interwar years. ...

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Chapter 5: You've Earned It—Now Enjoy It: Playing in the Postwar Era

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pp. 153-190

Born in Ely, Minnesota, in 1917, Bill Rom was the youngest of nine children of Slovenian immigrants. After graduating from high school in 1935, he attended Ely Junior College before enrolling at the University of Minnesota and majoring in wildlife management. ...

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Chapter 6: The Not So Quiet Crisis: Tourism, Wilderness, and Regional Development

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pp. 191-218

In 1962, one year after the Outdoor Recreation Resources Review Commission’s (ORRRC) A Progress Report to the President and to the Congress claimed, “As our open spaces are bulldozed or paved and our accessible lakes and streams deteriorate from pollution, there is that much less for outdoor recreation,” ...

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Acknowledgments

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pp. 219-222

Like many in my story, I have vacationed in the North Woods and labored there, spending days and nights traversing roads, rivers, and lakes, hunkering down in archives, hiking and snowshoeing through the forest, and occasionally catching fish. But what made this project so worthwhile were the people who aided my travels, and it is a pleasure to thank them. ...

Notes

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pp. 223-264

Bibliography

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pp. 265-290

Index

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pp. 291-296

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About the Author

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pp. 320-321

Aaron Shapiro, a Chicago native and North Woods visitor since his youth, is assistant professor of history at Auburn University. He previously served as national historian for the USDA Forest Service in Washington, D.C., ...

Images

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pp. 322-329