Cover

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pp. 1-1

Title Page, Copyright Page

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pp. 2-7

Contents

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pp. vii-8

List of Illustrations

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pp. viii-9

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Preface

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pp. ix-xiv

In spring 2011, I attended a speech by Representative Keith Ellison (D-Minn.) at an interfaith dialogue at St. Olaf College in Northfield, Minnesota. Ellison’s talk occurred just a few weeks after he had taken part in controversial congressional subcommittee hearings that had been called to investigate “The Extent of Radicalization in the American Muslim Community and that Community’s Response.” ...

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1. A Theory of Religious Rhetoric in American Campaigns

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pp. 1-16

During the 2004 presidential election, voters chose between candidates advocating starkly different approaches to a myriad of issues of national consequence. The United States was entangled in two costly wars and was still feeling the effects of the September 11, 2001, terrorist attacks. ...

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2. Religious Rhetoric in American Political History

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pp. 17-38

Religious political rhetoric can overwhelm citizens with an array of different emotions, leading individuals to identify with a broad and varied range of groups and interests. We know very little, however, about exactly which group identities and emotions religious rhetoric is bringing to the surface. ...

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3. Religious Rhetoric and the Politics of Identity

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pp. 39-60

Speaking at an American Legion convention in Salt Lake City, Bob Dole (R-Kans.) is characterizing drugs, crime, and child abandonment not just as public policy problems but as threats to the moral fiber of America— the “character” of the country. These challenges can be bested only by yoking together the time-tested values of God and country. ...

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4. Religious Rhetoric and the Politics of Emotive Appeals

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pp. 61-80

From Puritan jeremiads to the Bryan’s populist invocations, one defining feature of religious rhetoric is its strong emotive language. But we know very little about how its use varies to suit different political demands and what the consequences of emotive religious rhetoric are on the nature of American political culture. ...

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5. The Consequences of Religious Language on Presidential Candidate Evaluations

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pp. 81-103

In this passage, President Obama is invoking a by now familiar genre. Even in the midst of great uncertainty, America has a divinely inspired place in the world order. But when a president speaks, do Americans listen? Does invoking this creed have a special resonance with the American mass public— ...

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6. Civil Religion Identity and the Task of Political Representation

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pp. 104-130

Hanna Pitkin defines to represent as to “make present again.” In American politics, elected representatives go about the task of making their constituencies present again in varied and complex ways. A representative might, for example, deliver what Pitkin calls “substantive representation,” ...

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7. The Rhetorical Construction of Religious Constituencies

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pp. 131-138

Religious rhetoric is a defining feature of the American political campaign. Although the contours of the genre have changed over time, it contains two enduring elements that make it well suited to be a highly persuasive tool given the unique American religious landscape. ...

Notes

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pp. 139-154

References

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pp. 155-168

Index

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pp. 169-174