Title Page, Copyright

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pp. 1-4

Contents

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pp. v-6

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Acknowledgments

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pp. vii-10

Over the years I have been lucky to have an amazing support network of friends, colleagues, and mentors. While I take responsibility for any flaws in this book, I recognize that the book emerges from—and indeed my research process relies upon—the dozens of conversations, brainstorming sessions, hallway meetings, and chats over coffee with this group of supportive individuals. ...

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Introduction: Public Discourse and the Representation of the Vulnerable Empowered Woman

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pp. 1-12

In September 2009, the “Go Red for Women” campaign, sponsored by the American Heart Association, aired an hour-long prime-time event on national television. The show, “Go Red for Women Presents: Choose to Live,” varied little from the “Go Red” campaign’s main message since its inception earlier in the decade: heart disease ...

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Chapter 1 Theorizing Postfeminist Health: Risk and the Postfeminist Subject

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pp. 13-32

One of my primary arguments throughout this book is that contemporary representations of women’s health have been disarticulated from feminism and that this disarticulation has significant ramifications for women. In this chapter, I offer a brief discussion of the women’s health movement and the activist ...

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Chapter 2 Genetic Risk: Prophylactic Mastectomies and the Pursuit of Cancer-Free Life

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pp. 33-67

For the week of September 15, 2008, both Time and Newsweek published extensive articles about the war on cancer. Both articles argued that while Americans have been actively engaged in the war on cancer for almost four decades, the war is not even close to being won.1 As the title of the Newsweek ...

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Chapter 3 Postfeminist Risky Mothers and Postpartum Depression

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pp. 69-105

In her landmark 1976 book Of Woman Born: Motherhood as Experience and Institution, Adrienne Rich describes motherhood as an institution that works—through a series of organizational structures and cultural belief systems—to restrain women’s agency by reducing their lives to the domestic sphere. The ...

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Chapter 4 The Postfeminist Concession: Young Women, Sex, and Paternalism

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pp. 107-142

In the spring of 2007, headlines across the United States noted an emerging women’s health controversy. A New York Times headline declared “Furor on Rush to Require Cervical Cancer Vaccine,” and the Dallas Morning News offered this depiction of the issue: “Preventing Cancer or Promoting Sex?” ...

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Chapter 5 Feminist Women’s Health Activism in the Twenty-first Century

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pp. 143-181

In this chapter, I offer one possible vision for a feminist women’s health politics in the twenty-first century that attempts to answer some of the substantial problems with the postfeminist narratives about women’s health that circulate in mainstream public discourse. In the conclusion of their 1999 edited volume ...

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Afterword: From Margin to Center

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pp. 183-188

I care deeply about women’s health. As I was writing the preceding chapters, I reflected on the many ways my life—my happiness, security, and well-being— rests upon the health and well-being of the women around me. Perhaps more than anyone else, my mother’s experiences have guided my interests and my passion—her memories ...

Notes

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pp. 189-215

Bibliography

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pp. 217-229

Index

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pp. 231-235

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About the Author

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pp. 237-248

Tasha N. Dubriwny is an assistant professor in the Department of Communication and the Women’s and Gender Studies Program at Texas A&M University. She has published essays on women, health, and politicss have guided my interests and my passion—her memories ...

Further Reading

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pp. 249-250